Under the direction of the Center Executive Director and responsible to the Association Aquatics Executive, the Aquatics Director leads center aquatics staff in playing an integral role in attracting, engaging and retaining members. This position serves on the center management team, playing an integral role in membership acquisition, engagement, aquatic program quality, and retention. The position will provide supervision to the aquatics staff, giving superior program quality, ensuring all programs support membership, increasing program enrollments, and enhancing the member and participant experience. This position ensure that their teams operate efficiently and employs a continuous improvement model to meet and/or exceed goals for member/participant satisfaction, financial management and overall growth. Serves as Leader-on-Duty when immediate supervisor or center leadership is unavailable to provide solution driven outcomes.

Critical areas of expertise include:

leading others and working in teams, highly organized program management, delivering and managing programs focusing on quality, proven results in growth in programs, successfully overseeing part-time/full-time teams and interviewing, hiring and onboarding associates.

ESSENTIAL FUNCTIONS AND RESPONSIBILITIES

Program Quality and Growth Aquatic Operations > Leads the aquatic operations to ensure membership engagement, acquisition, retention, and continuous improvement to include, but not limited to: Directs and supervises program activities to meet the needs of the community and fulfill YMCA objectives. Establishes and expands aquatic and other program activities within the community in accordance with strategic and operating plans. Develops creative and innovative programs and services in the Aquatic Department to drive membership sales, engagement, and retention. Develops and maintains collaborative relationships with community organizations. Recruits, hires, trains, develops, schedules and directs personnel and volunteers as needed within the aquatics department. Reviews and evaluates associate performance. Develops strategies to motivate staff and achieve goals. Responsible for daily pool operations and compliance to all state, local and YMCA health & safety regulations. Conducts and ensures proper maintenance of pools. Maintains accurate records for pool operation to include pool chemical checks and routine maintenance. Membership Enrollment > Drives program membership enrollment including meeting/exceeding established goals.

This includes:

Collaborating with the Association Membership Executive, association marketing team and center leadership teams to execute enrollment and marketing plans for the center. Overseeing the identification and follow-up on opportunities to increase membership and converts prospects to members. Meeting/exceeding revenue goals (net) for new and existing program membership and optimizes the center(s) membership Leveraging marketing resources and drives f...