Manager, Marketing
WSP Global Inc
Valhalla, NY (In Person)
Full-Time
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Job Description
- Provide leadership for marketing efforts related to proposals, qualifications, interviews, and client-facing materials
- Manage the full life cycle of pursuits from capture planning through interview and post-submission activities
- Develop win strategies and themes, draft persuasive content, edit and integrate contributions from subject matter experts (SMEs), and ensure brand consistency
- Develop work plans and manage marketing activities within established schedules
- Coordinate input and align deliverables across sales, marketing, finance, legal, product, and technical teams
- Manage the review process, including color team reviews, finalize deliverables, and oversee compliant and timely submissions
- Coach and prepare technical teams and presenters for client interviews and presentations
- Ensure high-quality written, verbal, and visual communications tailored to both technical and non-technical audiences
- Collaborate effectively with technical teams, leadership, and business partners to deliver integrated and differentiated marketing solutions
- Build and maintain strong internal relationships and external client relationships that support business development efforts
- Stay current on marketing best practices, emerging trends, and innovative tools or approaches
- Mentor and support the professional development of junior marketing staff Qualifications
- 7-10 years of experience, preferably in the Engineering/Architecture industry
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
- Post graduate education (graduate coursework, Master's degree, or PhD) preferred, as applicable
- Professional certifications and enhancing credentials are a plus Professional Experience & Skills
- Well developed knowledge of state of the practice marketing and communications principles, with exposure to innovative and emerging approaches
- Strong written, verbal, and presentation skills
- Demonstrated ability to manage complex deliverables using sound analytical and organizational skills
- Proven ability to work independently while collaborating effectively with cross functional teams
- Experience developing and managing high quality professional and technical marketing deliverables
- Commitment to continuous learning and staying current on industry trends and best practices
- Participation in industry events, conferences, speaking engagements, or published articles is strongly encouraged
- Ongoing pursuit of additional education, certifications, and professional development Leadership Expectations
- Demonstrates excellence in marketing performance with opportunities for innovative thinking
- Leads by example in technical and professional marketing activities
- Supports talent development through mentoring and knowledge sharing Contributes to a collaborative, inclusive, and high performing team environment #LI-JL1
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