Director of Student Planning & Outreach

Student Program, Planning, & Placement

P.O. Box 30035

Charlotte , NC 28230

Non Instructional/Support Services - Position - Other

Job Number 4600322967

Start Date Open Date 09/15/2026

Closing Date 10/06/2026 General Definition of Work The Director of Student Planning & Outreach, under minimal supervision, performs senior-level work with considerable decision-making leading the design, implementation, and continuous improvement of data-driven systems that support student assignment, enrollment, and planning strategies. Position leverages data analytics, automation, and digital tools to improve operational efficiency, inform decision-making, and enhance transparency across student planning processes. Position oversees enrollment projections, school boundaries, continuation patterns, and school choice processes, while building scalable systems and workflows to support district-wide planning initiatives. Employee performs advanced work to carry out Board of Education policies and procedures under the direction of the Executive Director of Student Planning & Outreach. Qualifications To perform this job successfully, an individual must be able to perform each essential function satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Salary/Status Pay Grade 10/Full-time, 12 months Reports To Executive Director of Student Planning & Outreach Place of Work The normal place of work is on the premises used by Charlotte-Mecklenburg Schools. Charlotte- Mecklenburg Schools reserves the right to require you to work at such other place(s) as it may reasonably require from time to time. Essential Functions Adhere to all state, federal, and local laws, policies, and procedures

Lead, manage, supervise, and evaluate assigned programs/staff

Investigate, analyze, and formulate methods for handling special projects/reports

Apply project management procedures and best practices to department initiatives

Continuously assess, design, and enhance data systems, tools, and workflows to improve efficiency, accuracy, and transparency in student planning processes

Prepare recommendations related to student assignment boundaries and continuation patterns

Develop and execute marketing and enrollment strategies (both short- and long-term) that are aligned with the goals and objectives of the district

Promote internal and external communication to improve transparency, access, and enrollment; develop enrollment projection and recruitment strategies

Cultivate relationships with key stakeholders, including families and community partners

In collaboration with Communications, develop marketing collateral

Utilize data analytics to track trends and inform decision-making

Conduct market research and demographic analysis

Monitor and participate in departmental budget development

Coordinate planning and outreach work across departments

Design, develop, and optimize data systems, dashboards, and tools to support student planning and enrollment processes

Identify opportunities to automate manual workflows and improve efficiency through technology solutions

Lead the integration and use of data platforms (e.g., GIS mapping tools, dashboards, data visualization tools)

Collaborate to implement scalable technology solutions

Translate complex data into actionable insights to inform decisions and recommendations

Ensure data integrity, consistency, and accessibility across systems

Facilitate staff meetings and attend other related meetings as needed/required

Participate in professional development workshops and leadership training

Create an inclusive environment with positive communication/public relations

Perform related work as assigned or required

# of Jobs 1.00

Salary:

From 76669.00

Teacher Scale N

Minimum Educational Requirements Bachelors

Term 12 Month

Additional Job Information Education and Experience Bachelor's degree required

Master's degree in related area preferred

Minimum of five (5) years' experience in planning or program choice preferred

Equivalent combination of education and experience Special Requirements Possess and maintain a valid driver's license or ability to provide own transportation

Travel to school district buildings and professional meetings Physical Requirements/Working Conditions Work requires the occasional exertion of up to ten pounds of force

Work regularly requires the exchange of accurate and detailed information through oral and written communication

Constantly operates a computer and other office business equipment

Ability to remain in stationary position for required meetings/work

Ability to move to other work locations

Visual acuity requires preparing and analyzing written or computer data, determining the accuracy and thoroughness of work, and observing general surroundings and activities

Hearing is required to perceive information at normal spoken word levels, and to receive detailed information through oral communications

Work requires preparing and analyzing written or computer data, operating standard office equipment, and use of advanced technology

Work occasionally requires exposure to outdoor weather conditions

Work is generally in a moderately noisy location (e.g., business office, light traffic)

Requires the ability to deal with people beyond giving and receiving instructions

Must be adaptable to performing under mild to high levels of stress Job Attachment View Attachment In compliance with Federal Law, Charlotte - Mecklenburg Schools administers all education programs, employment activities and admissions without discrimination against any person on the basis of gender, race, color, religion, national origin, age or disability.