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GC
Grand Canyon University
Adjunct Faculty Introduction to Marketing (Spring 2027)
Career Insights for Chief Marketing Officer
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What they do
A Chief Marketing Officer is a corporate executive with overall responsibility for the marketing activities of a company. Oversees marketing and advertising staff. Oversees the planning, development and execution of an organization's marketing and advertising initiatives. Generates revenue by increasing sales through successful marketing for the entire company.
$195,812 / year median in Arizona
+12% projected growth
Job Description
Adjunct Faculty
- Introduction to Marketing
- (Spring 2027) Grand Canyon University
- 3.
Marketing :
This course introduces models and practices used by contemporary marketers in fast-paced, dynamic, domestic and global markets, including the marketing concept and processes for developing, implementing, and assessing the effectiveness of marketing plans. Building from a foundational understanding of consumer behavior and marketing research, students examine the development and implementation of marketing mix strategies and tactics with an emphasis of how marketing integrates within all aspects of business. Why Work at GCU? Tuition benefits for adjunct employees 401(k) retirement plan Employee perks and discounts On-campus fitness and wellness resources Opportunity to make a meaningful impact on students' livesLocation:
GCU Main Campus- Phoenix, AZ In-person, on-campus instruction
Term:
Spring 2027 (01/04/27- 04/25/2027) What You Will Do Facilitate classroom instruction and discussions Engage students in achieving course learning outcomes Assess student performance and provide feedback Incorporate current industry knowledge and best practices into teaching Support the mission and values of