Member Communications and Marketing Manager

Member Communications and Marketing Manager Corte Bella Golf Club - 2.4 Sun City West, AZ Job Details Full-time 6 hours ago Qualifications Customer communication Staff supervision Strategic goal setting Team supervision Sales team management Newsletters (communication methods) Operational budget management

Full Job Description Property Description:

Located within Del Webb's Sun City, Corte Bella Golf Club serves as the focal point of a beautiful 1,650 home active adult (45+) private gated community. At 7,000 yards, this 18-hole Greg Nash design with wide Bermuda grass fairways is a true championship golf experience. Lush Ficus, Italian Cypress, and Oleanders frame this classic layout. While there are over 50 bunkers, the course provides an escape from forced carries and target greens common among more traditional desert courses in the area. The 6,500 square foot clubhouse includes a fully appointed golf shop, limited lockers, grill operation, and expansive outdoor patio area that looks out upon the 23-station driving range. The Corte Bella Homeowners Association provides members of the community with additional amenities, including hard surface tennis courts, pickle ball courts, swimming poll, weight room and day spa, as well as a full-service restaurant and catering space, to complete the Corte Bella homeowner membership experience. Owning a home in Corte Bella is not required to be a member of the club.

Position Summary:

This position is responsible for the development and implementation of sales, marketing, and communication strategies, plans, and programs primarily designed to increase membership sales, golf rounds played, maximize revenues (especially membership dues), enhance member and guest engagement, and promote a positive image of the facility. Responsibilities include executing a variety of initiatives including direct and telephone sales, outbound marketing efforts, membership communications, member and guest communications, email marketing campaigns, social media management and posting, direct marketing communications, advertising, special event promotions, public relations, media relations, and community and municipal relations. Responsibilities also include conducting periodic market research and analyzing market trends to provide information essential for evaluating and revising programs, enhancing the Company's competitiveness in the marketplace, and supporting fiscal and operational analysis as appropriate.

Essential Duties and Responsibilities:

Develop and implement sales, marketing, membership communication, and customer engagement strategies, plans, and programs designed to increase golf rounds played, maximize revenues, enhance member and guest experiences, and promote a positive image of the facility and Company. Execute a variety of sales and marketing initiatives including direct sales, outbound marketing efforts, telephone sales, membership communications, email marketing campaigns, social media management, advertising, public relations, media relations, special event promotions, and community and municipal outreach activities. Manage and coordinate membership, member, guest, and customer communications through newsletters, membership updates, promotional emails, website content, digital marketing campaigns, and social media platforms to increase awareness, participation, engagement, and satisfaction with facility programs, events, services, and club activities. Build and maintain relationships with media outlets, hotels, tourism and convention contacts, golf associations, civic organizations, corporate partners, municipalities, and community groups to promote tournaments, outings, memberships, events, and other facility initiatives. Develop, organize, and oversee group outings, tournaments, special events, membership activities, and promotional programs while coordinating communication and operational support between departments to ensure successful execution and exceptional customer and member experiences. Maintain positive relationships and communicate clearly, tactfully, and professionally with team members, customers, members, vendors, and outside contacts. Ensure customer-facing team members are informed of all pertinent membership, promotional, event, and operational details to maximize customer satisfaction, member engagement, and service consistency. Conduct periodic market research and analyze internal and external market trends, customer usage, purchasing patterns, membership engagement, satisfaction levels, and competitive activity to evaluate the effectiveness of current sales, marketing, and communication programs and identify opportunities to enhance the facility's competitiveness in the marketplace. Monitor and track the performance of marketing, social media, membership communication, and sales initiatives; analyze budget variances; and recommend strategic adjustments to help achieve fiscal and operational goals. Represent the Company in meetings, presentations, networking opportunities, and community events with clients, municipalities, organizations, members, and outside agencies regarding sales, marketing, promotional, membership, and community relation initiatives. Maintain current knowledge of marketing trends, membership engagement strategies, digital communication practices, social media best practices, customer service initiatives, and golf industry developments through ongoing professional development. Ensure the accurate and timely preparation and submission of all required operational, financial, sales, marketing, membership communication, and budget-related reports. Crosstrain key team members regarding sales processes, membership communication standards, customer engagement practices, event coordination procedures, and marketing initiatives to support operational continuity and the overall success of the team. Perform other duties and responsibilities as assigned.

Qualifications:

BA or BS degree preferred. 5 years applicable marketing, sales, and management experience, preferably in the golf industry. Demonstrated experience and capability in the areas of budget development, fiscal management, strategic planning, staff management, marketing, sales, public relations and community relations. Demonstrated quality written, verbal, and interpersonal communication skills. Ability to analyze and solve problems; efficiently handle multiple duties under pressure with minimal supervision; work flexible hours as required including nights/weekends. Positive attitude, professional manner and appearance in all situations.

Classification:

Full-Time, Salaried, Exempt KemperSports Management is an Equal Opportunity Employer