External Affairs:

\nExternal Affairs Leadership\nProvide strategic leadership and oversight for all external units including marketing, strategicmunications, athletic development, digital media, fan engagement, and branding initiatives\nServe as a member of the Athletics Department senior leadership team and assist with department-wide planning and decision-making\nDevelop and executeprehensive external strategies that support departmental and institutional priorities\n

Supervises:

Marketing, Strategic Communications, Athletic Development staff and assigned external units Marketing & Brand Strategy\nOversee development and implementation of integrated marketing plans to increase attendance, engagement, and visibility\nLead efforts to strengthen and elevate the WSSU Athletics brand locally, regionally, and nationally\nDevelop promotional campaigns and game-day initiatives that enhance the fan experience\nAnalyze attendance and engagement trends to identify growth opportunities\nStrategic Communications\nProvide oversight for athleticmunications, media relations, content strategy, storytelling, social media, and public relations\nEnsure consistent messaging and branding across all athletics platforms\nCoordinate strategicmunication plans related to major announcements, events, and initiatives\nServe as a key liaison with University Communications and external media partners\nAthletic Development & Revenue Generation\nProvide leadership for athletic fundraising initiatives in partnership with University Advancement\nDevelop and implement annual giving campaigns, donor engagement strategies, and stewardship plans\nCultivate relationships with alumni, corporate partners, and donors\nIdentify and pursue new revenue-generating opportunities and sponsorship initiatives\nCommunity & External Relations\nStrengthen relationships with alumni, supporters, andmunity stakeholders\nOversee outreach efforts designed to increase visibility and support of WSSU Athletics\nCoordinate special events and initiatives that enhancemunity engagement\nLeadership & Supervision\nSupervise assigned staff and provide mentoring and professional development\nEstablish goals and performance expectations for supervised areas\nFoster a culture of collaboration, innovation, and accountability\nCompliance Responsibilities\nEnsure fullpliance with all NCAA, conference, University, and departmental policies and procedures\nPromote and maintain a culture ofpliance and ethical conduct\nPosition Information Position Number\t001121\nWorking Position Title\tDeputy Athletic Director for External Affairs\nBuilding and Room No. Bowman Gray Fieldhouse, Room 205 Appointment Type\tPermanent Full-Time\nIf Time Limited.\tNo\nAppointment Length.\tPermanent Full-Time\nRequirements and Preferences Position required to work during periods of adverse weather or other emergencies\tNot Mandatory\nNormal Work Schedule 8:00 a.m. - 5:00 p.m.\nNights and weekends required Department Required Skills Bachelor's degree required\nFive to seven years of progressively responsible leadership experience in athletics external operations,munications, marketing, advancement, or related field\nDemonstrated experience in strategic planning, fundraising, brand development, and external relations\nSupervisory and budget management experience\nStrongmunication and relationship-building skills Preferred Years Experience, Skills, Training, Education Master's degree preferred\nExperience within NCAA intercollegiate athletics, preferably in a Division II environment\nExperience working collaboratively with university advancement offices\nDemonstrated success leading revenue generation and fan engagement initiatives\nKnowledge of digital media strategy and athletics branding Required License or Certification Valid US Driver's License Valid US Driver's License\tYes\nCommercial Driver's License Required\tNo\nPhysical Required\tNo\nList any other medical/drug tests required Posting Details\nPosting Details Internal Posting Only\tNo\nTime Limited Position\tNo\nAppointment Length Salary\tCommensurate with education and experience\nOpen Date\t06/03/2026\nClose Date Open Until Filled\tYes\nSpecial Instructions Summary Our agency supports second-chance employment for individuals who were previously incarcerated, or justice-involved. We invite all potential applicants to for positions for Which they may be qualified.

Please Note:

A criminal background check will be conducted on the candidate finalist prior to the offer of employment.\n
If it is determined that no applicants meet the minimumpetency, education, and experience requirements, then management may consider other applicants.\n
Salary will be determined based onpetencies, equity, budget, and market considerations.\n
Resumes will not be accepted in lieu ofpleting an electronic application. The application must bepleted in full detail (including work history) for your qualifications to be considered.\n
Failure toplete the applicationpletely may result in you not being considered for the vacant position.\n
Your application for the position will not bepleted until you receive an online confirmation number at the end of the process of ing for a position.\n
If you have general questions about the application process, you may contact Human Resources at OHRwssu.

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