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Las Cruces Association of REALTORS

Marketing & Communications Manager

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What they do

A Marketing Communications Manager develops or refines a communications strategy, including branding, for a company or organization. Oversees the marketing activities with a focus on maintaining positive brand awareness and on gaining and maintaining a good customer base. Analyzes the business' competition, supervises marketing communication staff.

$125,056 / year median in New Mexico

-5% projected decline

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Job Description

Marketing & Communications Manager 150 E Idaho Ave, Las Cruces, NM 88005 $20
  • $25 an hour
  • Part-time $20
  • $25 an hour
Part-time Position Title:
Marketing & Communications Manager Status:
Part-Time | 20-25 hours per week
Reports To:
Association Executive Salary:
$20.00
  • 25.
00 per hour, based on experience
About Us:
At the Las Cruces Association of
REALTORS
®, we support and empower our members by providing education, advocacy, and community engagement opportunities that promote ethical practices, professional growth, and successful real estate transactions. Join us in building an ethical, vibrant real estate community in southern New Mexico.
Position Summary:
The Las Cruces Association of
REALTORS
® (LCAR) is seeking a creative, organized, and proactive Part-Time Marketing & Communications Manager to join our team. The Marketing & Communications Manager is responsible for planning, developing, and executing the marketing, communications, and branding strategies for the Las Cruces Association of
REALTORS
® (LCAR) while supporting communication initiatives for Southern New Mexico MLS (SNMMLS). This position serves as the organization's communications lead, ensuring consistent messaging, strong member engagement, and a professional public image across print, digital, and social media platforms.
Key Responsibilities:
Develop and execute marketing and communication strategies that support Association goals. Create engaging content for newsletters, email campaigns, social media, websites, and promotional materials. Manage and update the LCAR and SNMMLS websites. Plan and maintain a communications calendar to support events, education, advocacy, and member initiatives. Promote educational programs, networking events, sponsorships, and member benefits. Design marketing materials using Canva, Adobe Creative Suite, or similar design tools. Coordinate photography, video, and other visual content for marketing initiatives. Monitor website, email, and social media performance and recommend improvements based on engagement metrics. Collaborate with staff, leadership, committees, and affiliate partners to support organizational communications.
Qualifications:
Bachelor's degree in Marketing, Communications, Public Relations, Journalism, or a related field preferred. 1-3 years of professional experience in marketing, communications, public relations, or a related field. Excellent writing, editing, proofreading, and communication skills. Experience managing websites, social media platforms, email marketing, and digital communications. Photography, videography, and basic video editing experience preferred. Proficiency with Microsoft Office and Canva, Adobe Creative Suite, or similar graphic design software. Strong organizational and project management skills with the ability to manage multiple priorities. Ability to work independently while collaborating effectively with staff, volunteers, and community partners. Experience with nonprofit, association, or membership organizations is a plus.
Please note:
To avoid conflicts of interest, candidates who are current members of the Las Cruces Association of
REALTORS
® (LCAR) or who are actively engaged in real estate sales are not eligible for this position.
Pay:
$20.00
  • $25.
00 per hour
Benefits:
Flexible schedule
Education:
Bachelor's (Required)
Work Location:
In person