A Communications or Public Relations Specialist coordinates internal and external communications for a company or organization. Provides information to employees on company activities, such as the launch of a new product or a community service initiative. Writes and edits public communications; develops media contacts and prepares material for press and media distribution; monitors media coverage. May assist with events planning.
Job Overview The Communications Specialist role at ʻŌlelo Community Media is responsible for transforming everyday community moments into compelling stories that inspire connection and engagement. This position requires a creative, self‑motivated storyteller who brings fresh ideas, takes initiative, and thinks beyond standard templates while contributing to a collaborative, mission‑driven team. The ideal candidate understands current social media trends, communicates effectively across digital platforms, and works closely with multiple departments to highlight ʻŌlelo's community impact. This role blends creativity, strategy, and teamwork to elevate ʻŌlelo's presence and amplify the voices of the communities it serves.organization connects with the community, stakeholders, and media outlets.
PRIMARY DUTIES & RESPONISIBILITIES
Be a Driver, Not Just a Doer Proactively identify stories, trends, and opportunities to elevate 'Ōlelo's voice across social media and digital platforms. Pitch and execute creative content ideas, from quick social videos to campaign concepts, without needing constant direction. Take ownership of projects while staying aligned with organizational goals and brand values. Lead the Social Media Charge Manage day-to-day content creation, scheduling, and engagement across 'Ōlelo's social platforms. Experiment with formats (reels, short-form video, behind-the-scenes content, creator highlights) to grow reach and connection. Monitor performance, spot what's working, and adjust strategy accordingly. Collaborate & Connect Work closely with staff, producers, instructors, and community members to surface stories and amplify diverse voices. Translate internal updates and program milestones into engaging external communications. Support internal communications by keeping staff informed and connected. Tell Stories That Matter Create compelling written, visual, and short-form video content that reflects 'Ōlelo's mission and community impact. Help shape a consistent, authentic voice that feels human, inclusive, and rooted in Hawaiʻi. Ensure messaging is clear, accessible, and culturally respectful.
QUALIFICATIONS
2-3 years of professional experience in communications, social media management, marketing, digital storytelling, or a closely related field. Demonstrated ability to manage organizational or brand social media accounts, including content creation, scheduling, and community engagement. Strong writing and editing skills, with the ability to adjust tone, style, and format for different audiences and platforms. Experience producing original digital content such as graphics, short-form videos, or written posts. Basic proficiency with analytics tools (e.g., platform insights, engagement reporting) and understanding of audience behavior. Ability to work both independently and collaboratively in a fast-paced, mission-driven environment.
PREFERRED QUALIFICATIONS
3-5 years of relevant professional experience, ideally in a nonprofit, media, communications, or community-focused organization. Experience working in a newsroom, media production team, or fast-paced content environment. Skills in video production, photography, graphic design, or multimedia editing using tools such as Canva, Adobe Creative Suite, or mobile editing apps. Familiarity with Hawaiʻi's communities, cultures, local issues, and media landscape. Experience using email marketing platforms (e.g. Mailchimp, Constant Contact) and content management systems. Ability to develop content that reflects cultural sensitivity, inclusivity, and community voice.
Disclaimer:
The above statements are intended to describe the general nature and level of work being performed by incumbents assigned to this job. This is not intended to be an exhaustive list of all the responsibilities, duties and skills required. The incumbent may be expected to perform other duties as assigned. Federal law requires employers to provide reasonable accommodation to qualified individuals with disabilities. Please contact us at hr@olelo.org if you require a reasonable accommodation to apply for a job or to perform your job. Examples of reasonable accommodation include making a change to the application process or work procedures, providing documents in an alternate format, using a sign language interpreter, or using specialized equipment.
BENEFITS
100% covered Individual Medical/Dental/Vision Plans Flexible Spending Plans Company sponsored Group Life/ADD and LTD Insurance Compensation Plus Program 401(k) with Company Match 16 Paid Holidays Bereavement Leave Vacation & Sick Leave Equal Opportunity Employer We are proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, citizenship or immigration status, color, disability, ethnicity, familial status, gender identity and/or expression, genetic information, marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other protected status.
Pay:
$48,000.00 - $55,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Life insurance Paid time off Retirement plan Vision insurance
