A Communications or Public Relations Specialist coordinates internal and external communications for a company or organization. Provides information to employees on company activities, such as the launch of a new product or a community service initiative. Writes and edits public communications; develops media contacts and prepares material for press and media distribution; monitors media coverage. May assist with events planning.
Senior Internal Communications Specialist (hybrid). This role will be supporting our Franciscan Children's Hospital work in Brighton, MA.
Key Responsibilities:
1. Strategic Communications a. Develop and execute integrated communications programs that advance organizational priorities, including the behavioral health mission, Franciscan Children's affiliation with Boston Children's, and enterprise-wide transformation. b. Serve as a trusted communications resource for leadership, key departments, and committees, providing counsel on messaging, tone, timing, and audience. c. Translate complex clinical, operational, and cultural initiatives into clear, compelling communications for diverse internal and external audiences. d. Operate with a high degree of independence on high-priority projects, proactively identifying communications opportunities and gaps. 2. Content Development & Storytelling a. Develop a broad range of communications content, including articles, executive messages, talking points, scripts, presentations, web copy, social media content, and marketing collateral, across print and digital channels. b. Produce content that is accurate, on-brand, accessible, ADA-compliant, AI-supported, and tailored to the intended audience and channel. 3. Internal Communications a. Support enterprise-wide internal communications programs that inform, align, and engage the workforce across the full Boston Children's system. b. Work in close partnership with the Internal Communications Manager for Human Resources to develop communications that support benefits, employee engagement, and workforce initiatives. c. Contribute to editorial planning and maintain a consistent cadence of employee-facing communications. d. Support communications for major organizational milestones, change management efforts, and transformation initiatives. 4. Channel & Digital Management a. Manage and contribute content to internal and external communications channels, including digital platforms, intranet, email, and social media. b. Ensure content is on-brand, ADA-compliant, and optimized for the intended channel and audience. c. Support the adoption and effective use of Microsoft 365 tools (Teams, SharePoint) as core communications channels. d. Leverage analytics to assess content performance and inform continuous improvement. 1. Excellent written, verbal, and interpersonal communication skills with demonstrated ability to meet tight deadlines. 2. Strong digital storytelling skills with the ability to create compelling content for multiple channels and formats. 3. Proven ability to manage multiple priorities simultaneously in a fast-paced, complex organization. 4. Strong interpersonal skills and ability to build trusted relationships with senior stakeholders, clinical leaders, and interprofessional partners. 5. Hands-on experience with Microsoft 365 tools, including Teams and SharePoint. 6. Collaborative and proactive approach to moving projects forward. 7. Strong organizational and time management skills with keen attention to detail. 8. Familiarity with healthcare regulatory environment and sensitivity to HIPAA and employee privacy considerations in communications preferred. 9. Familiarity with AI tools and their application in communications (content creation, analytics, personalization) preferred.
Minimum Qualifications Education:
Bachelor's degree required.
Experience:
Minimum of 5-6 years of progressive experience in internal communications, corporate communications, or a closely related field required.
