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Serendipity
Social Media & Digital Content Coordinator
Career Insights for Digital Content Manager
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Scorecard
Based on Michigan data
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What they do
A Digital Content Manager oversees the content that appears on a website or social media channels. Manages a team of content producers and assign projects and tasks related to production of digital content.
$86,976 / year median in Michigan
-6% projected decline
Job Description
Social Media & Digital Content Coordinator 20-30 hours per week, with the possibility of additional hours Starting pay: $15 per hour, with higher starting pay considered based on experience and qualifications. Serendipity is looking for a creative, organized, and motivated Social Media & Digital Content Coordinator to help tell the story of our brand across all three of our store locations. This position will be responsible for creating and gathering engaging content, maintaining a consistent presence across our social platforms, and helping connect our social media and email marketing directly to our online store. The right person will be comfortable being creative while also staying organized, planning ahead, and managing multiple locations and platforms. Responsibilities Gather photo and video content from our Serendipity locations Work with administration to gain company branding/style Travel to our Traverse City location approximately once every couple of weeks to gather fresh photo and video content Create engaging content featuring new arrivals, products, employees, events, promotions, and what is happening in our stores Plan and schedule posts for Facebook, Instagram, Pinterest, and other applicable social platforms Create and schedule email marketing campaigns Maintain a consistent posting schedule and help plan content ahead Tag and link products from social media posts to our website Work within our website to locate products, update links, and support social and marketing needs Help promote new arrivals, events, sales, store happenings, and online shopping Create reels, stories, graphics, photos, videos, and other digital content Make sure content reflects the Serendipity brand and remains consistent across all locations Stay up to date on social media trends through continued education and research, and look for new ways to grow engagement and reach Coordinate with managers and team members to gather the content and information needed for upcoming posts Help maintain an organized content calendar and marketing schedule Assist with additional marketing projects as needed What We're Looking For Creative with a strong eye for photos, video, style, and presentation Comfortable creating content for Facebook, Instagram, Pinterest, and similar platforms Strong writing and communication skills Organized and able to manage multiple projects, plan ahead, and adapt as priorities change Comfortable learning and working with website and e-commerce platforms Able to work independently and take initiative Reliable transportation and willingness to travel to our Traverse City location approximately once every couple of weeks for content creation Comfortable working in a fast-paced retail environment where plans and priorities can change Experience with social media, content creation, Canva, email marketing, photography/video, or e-commerce is preferred This position averages approximately 20-30 hours per week . There may be opportunities for additional hours for someone who is interested in being cross-trained as a Sales Associate and helping with store coverage when needed.
Pay:
From $15.00 per hour Expected hours: 20.0 - 30.0 per weekBenefits:
Employee discount Flexible schedule Application Question(s): This position requires traveling to our Traverse City location approximately once every two weeks to gather photo and video content. Are you willing and able to make that trip as part of the job? How much experience do you have creating social media content for a business, organization, or brand? Which of the following platforms or tools have you worked with? How comfortable are you learning new apps, website tools, and social media features as platforms change? How do you stay current on social media trends, platform changes, and new ideas for increasing engagement and reach? Would you be interested in being cross-trained as a Sales Associate, with the opportunity to pick up additional hours when coverage is available?Experience:
Social media management: 2 years (Preferred) Content creation: 2 years (Preferred) Ability toCommute:
Cadillac, MI 49601 (Required)Work Location:
In personBenefits
- Flexible Work Schedules
- Dental Insurance
- Discounts/Reimbursements