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PA
Prysymsolutions Advisory
Content Manager
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Based on Missouri data
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What they do
A Digital Content Manager oversees the content that appears on a website or social media channels. Manages a team of content producers and assign projects and tasks related to production of digital content.
$77,994 / year median in Missouri
-5% projected decline
Job Description
Job Overview We are seeking a dynamic and innovative Content Manager to lead our content creation, strategy, and management efforts across multiple digital platforms. In this role, you will craft compelling stories, oversee content production, and optimize our digital presence to engage audiences effectively. Your expertise will drive brand awareness, enhance user experience, and support marketing initiatives through strategic content management. This paid position offers an exciting opportunity to shape our content landscape and collaborate with cross-functional teams to achieve impactful results. Duties Develop and implement comprehensive content strategies aligned with marketing goals and brand voice. Manage the end-to-end content creation process, including writing, editing, and proofreading engaging copy for websites, social media, email campaigns, white papers, and more. Oversee website management using content management systems such as WordPress and ensure seamless website updates and maintenance. Utilize Adobe Creative Suite tools like Photoshop and Illustrator for basic graphic design and visual content creation. Optimize content for SEO by conducting keyword research, applying best practices in copywriting, and enhancing search engine rankings. Analyze web analytics reports using tools like Google Analytics and marketing automation platforms to measure content performance and inform future strategies. Collaborate with marketing, design, product teams, and external vendors to ensure consistent messaging across all channels. Manage social media marketing campaigns, including scheduling posts, monitoring engagement, and analyzing social media metrics. Implement content marketing strategies that support B2B marketing efforts and e-commerce initiatives. Stay updated on digital marketing trends and incorporate innovative techniques such as video editing, videography, photography, and marketing automation to elevate content quality. Experience Proven experience in content management or digital marketing roles with a strong portfolio demonstrating successful content campaigns. Proficiency in Adobe Photoshop, Adobe Creative Suite (including Illustrator), WordPress, HTML/CSS fundamentals, and website management tools. Strong editing skills with an eye for detail; excellent storytelling and copywriting abilities that resonate with target audiences. Familiarity with SEO best practices, keyword research tools, web analytics reporting (Google Analytics), and marketing analytics platforms. Experience in social media management across multiple platforms with a focus on engagement growth and performance analytics. Knowledge of content strategy development for diverse channels including websites, email marketing, white papers, videos, and social media. Ability to work collaboratively in cross-functional teams while managing multiple projects efficiently in a fast-paced environment. Background in digital marketing or e-commerce environments is preferred; familiarity with marketing automation tools is a plus. Join us as a Content Manager to shape compelling narratives that captivate audiences worldwide! Your creativity combined with strategic insight will be instrumental in elevating our brand presence across all digital touchpoints—making a real impact every day!