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BRIAN BROTHERS INC

Head of Content Creation

Career Insights for Digital Content Producer / Writer

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Based on New Jersey data

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What they do

A Digital Content Producer or Writer produces engaging content for use online. Create articles, blog posts, and other written Web materials.

$73,273 / year median in New Jersey

+10% projected growth

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Job Description

About Us Jordan Craig (part of Brian Brothers) is a leading NYC-founded streetwear brand specializing in premium denim and contemporary apparel. Since 1989, we have been focused on quality craftsmanship and modern designs, catering to individuals who appreciate style. Brian Brothers is a growing portfolio of fashion and lifestyle brands, including Jordan Craig, See You In Paradise, and other emerging brands. We are focused on building memorable brands through compelling storytelling, strong creative, and innovative marketing. Position Overview We are seeking a highly creative and hands-on Head of Content Creation to join our marketing team. The ideal candidate has a passion for fashion, photography, videography, storytelling, and creative production. This is a production-focused role responsible for creating at least 300 pieces of content per month across the Brian Brothers portfolio of brands. The Head of Content Creation owns the entire content creation process—from planning and producing shoots to editing and delivering finished assets. You will work closely with the Social Media Lead, Director, Brand, and Director, Marketing to create content that supports social media, ecommerce, paid advertising, email marketing, websites, and other digital initiatives. The ideal candidate is someone who can independently produce high-quality content while constantly looking for new opportunities to create additional assets beyond assigned requests. Experience in fashion, streetwear, ecommerce, or lifestyle content is a MAJOR plus. Location & Schedule This is a full-time, in-person position based primarily at our Carlstadt, NJ office and warehouse. Candidates should be comfortable traveling throughout New York City and New Jersey for lifestyle photo and video shoots while also supporting ecommerce productions at our warehouse. Reports To Director, Brand Key Responsibilities Produce a minimum of 300 pieces of content every month across photography and video. Independently photograph, film, edit, and deliver content for Jordan Craig, See You In Paradise, and other Brian Brothers brands. Own every aspect of lifestyle photo and video shoots, including: Developing creative concepts Finding and securing locations Recruiting and coordinating models Selecting products and outfits to feature Creating shot lists Writing and distributing call sheets Coordinating shoot logistics Capture lifestyle, ecommerce, behind-the-scenes, and product content. Assist with ecommerce shoots at our warehouse, including product photography and video. Edit all photo and video content to meet brand standards and marketing needs. Deliver content optimized for social media, websites, paid advertising, ecommerce, email marketing, and other digital channels. Work alongside professional photographers and videographers on larger productions while maintaining the ability to execute shoots independently. Organize and maintain content libraries for future use. Stay current on photography, videography, editing techniques, and content trends. Proactively identify opportunities to create new content beyond assigned requests. Consistently build a library of fresh content that supports current and future marketing campaigns. Skills Strong photography and videography skills. Strong photo and video editing skills. Excellent production planning and organizational abilities. Creative eye for fashion, styling, composition, and storytelling. Ability to produce a high volume of quality content. Strong communication and time management skills. Self-starter with the ability to work independently. Experience Proven experience producing photo and video content for brands. Experience planning and executing lifestyle shoots. Experience with ecommerce photography and product content. Strong portfolio showcasing photography, videography, editing, and creative direction. Fashion or apparel experience preferred. Program Proficiency Adobe Premiere Pro Photoshop Lightroom After Effects CapCut DaVinci Resolve Final Cut Pro Adobe Creative Suite Performance Expectations Success in this role will be measured by: Producing 300+ pieces of content each month Delivering content on schedule. Consistently meeting Brian Brothers' creative standards. Successfully planning and executing photo and video shoots. Producing high-quality edited assets ready for marketing use. Proactively creating content beyond assigned requests. Maintaining a continuous pipeline of fresh creative assets. Personal Qualities Passion for storytelling and visual content. Highly organized and detail-oriented. Takes ownership of projects from concept through delivery. Creative problem solver. Team player. Self-starter.
Pay:
$60,000.00 - $75,000.00 per year
Benefits:
401(k) Dental insurance Employee discount Health insurance
Work Location:
In person