Find Jobs
Find Jobs Near You – Available Work in Your Location
Skip to job details
P
PGBPGNGLOBAL
Social Content Creator
Career Insights for Digital Content Producer / Writer
See where this job fits in the broader career landscape. Knowing your career path helps you see what's possible from here.
Scorecard
Based on Ohio data
Review key factors to help you decide if this role fits your goals. How is this calculated?
What they do
A Digital Content Producer or Writer produces engaging content for use online. Create articles, blog posts, and other written Web materials.
$68,626 / year median in Ohio
+9% projected growth
Job Description
Job Location
CINCINNATI GENERAL OFFICES
Job Description COHO (Content House) is the internal advertising agency/production studio inside the Personal Care division withinP&G. COHO
is seeking a Social Content Creator to produce, shoot, and edit platform-native content for P&G's Beauty and Personal Care brands. This is an end-to-end role for someone who can move fast, work lean, and create thumb-stopping content that feels authentic to social platforms. You'll own content from concept to final delivery—spotting trends, adapting them for our brands, shooting quickly, and editing on the fly. You need the agility to work solo, the social instincts to know what will perform, and the craft to make products look beautiful without overproducing. This role is about speed and relevance. You're not building elaborate productions—you're creating content that moves at the speed of TikTok trends while maintaining the polish that premium beauty and personal care brands require. You'll work closely with Creative Directors, brand partners, and the broader COHO team to feed the content engine with fresh, engaging social assets. Three Core Areas of Responsibility 1. End-to-End Content Production- Produce, shoot, and edit social content from concept to final delivery
- Create platform-native content optimized for Instagram, TikTok, Meta, Pinterest, and YouTube Shorts
- Work lean and fast—capture content with whatever tools fit the job
- Shoot product content, lifestyle moments, KOL collaborations, beauty application demos, and trend-driven social content
- Deliver finished, platform-ready assets without needing a full production crew or post team
- Move at the speed of social: concept in the morning, delivered by afternoon when needed 2. Social-First Content Strategy & Execution
- Stay ahead of platform trends, viral formats, and emerging content styles
- Adapt brand content to feel native to each platform—understanding the difference between a TikTok, an Instagram Reel, and a YouTube Short
- Produce content that balances brand quality with social authenticity—premium but not overproduced
- Experiment with new formats, trends, and ideas to keep content fresh and engaging
- Understand what performs and why—and use that insight to inform future content
- Capture content that tells stories, showcases products, and drives engagement 3. Collaboration & Content Pipeline
- Work closely with Creative Directors to understand brand objectives and translate them into social content
- Collaborate with the DP, editors, and CG team when needed for hybrid projects or higher production content
- Organize and manage your own media assets, project files, and deliverables
- Provide insights on what's working across social platforms and how COHO can stay ahead of trends
- Help build COHO's content library with always-on, scroll-stopping social assets Job Qualifications