TikTok Content Manager

TikTok Content Manager Cheers Agency Los Angeles, CA Job Details Part-time $50,000 a year 1 hour ago Benefits Health insurance Flexible schedule Qualifications Branding Social media content Video shooting SEO TikTok Mobile SEO Video editing Mobile devices

Full Job Description Job Description:

TikTok Social Media Content Manager at Cheers! Agency for

Kona Big Wave Location:

Hybrid (Los Angeles or New York)

Type:

Part-Time (20-25 hours/week)

Industry:

Consumer Goods / Beer + Lifestyle Reporting to: Senior Digital Strategist Role Summary Kona Big Wave, a fast-growing Anheuser-Busch premium lager and lifestyle brand, is seeking a creative, trend-savvy, and high-energy TikTok Content Manager to own our new TikTok channel. As the "Liquid Aloha" ambassador of our digital presence, you will be responsible for creating, capturing, editing, creator and influencer commissioning, and publishing engaging short-form video content that resonates with our audience. You live for sunny beach vibes, surfing, skate and snowboard grassroots culture, bar culture, and music festivals, turning these moments into scroll-stopping content that drives brand awareness and engagement. Cheers! is the social media and content agency for Kona Big Wave. This is a part-time role offering a unique opportunity to shape the voice of a rapidly growing brand within the premium beer space, blending strategic thinking with hands-on, on-the-ground content creation, and creator collaboration. Key Responsibilities •

Content Strategy & Creation:

Develop and execute a comprehensive TikTok strategy, creating 5-8 high-quality, native-to-platform vertical videos weekly (including filming, editing, scripting, and creator commissioning). •

Trendjacking & Brand Vibe:

Proactively identify and flip trending audio, visual formats, and challenges into "Kona Big Wave" and "Liquid Aloha" moments. Maintain a consistent, premium, yet grassroots style aesthetic. •

Channel Management & Publishing:

Own the daily operations of the TikTok account, including scheduling, publishing, copy. And work alongside our community manager. •

On-Site Content Capture:

Actively attend and capture content at brand activations, music festivals and skate events (up to 25% travel). •

Performance Analysis & Reporting:

Track key performance indicators (views, engagement rates, follower growth) and use insights to optimize future content. •

Cross-Functional Collaboration:

Collaborate with brand marketing and creative teams to ensure TikTok efforts align with broader "Liquid Aloha" campaigns. Key Proficiencies & Requirements •

TikTok Expertise:

2+ years of professional experience managing a brand's TikTok presence, with a proven portfolio of viral or high-engagement videos. •

Expert Editing Skills:

Expert proficiency in CapCut, Adobe Premiere Rush, or similar mobile video editing software. •

Cinematic Smartphone Production:

Ability to make iPhone-shot footage look professional and aesthetic. •

Brand Alignment:

Keen understanding of the lifestyle/premium beer category and an ability to translate "Liquid Aloha" into digital content. •

Social SEO:

Familiarity with TikTok SEO best practices to increase discoverability. Soft Skills • Creative "Idea Machine": You see content opportunities everywhere—from a casual sunny day to a high-energy brand event. •

Deep Creator Connections:

You have worked with creators who "get TikTok" in the lifestyle, surf, skate, snow and live music categories. •

Adaptability:

Ability to move fast and pivot strategy based on fast-shifting TikTok trends. •

Agile:

Ability to manage multiple concepts & deliverables on quick timelines •

Proactive Communicator:

You take initiative and don't wait for detailed instructions on what to shoot next. •

Passionate & Authentic:

You genuinely embody the grassroots spirit of our communities, understand the culture, and speak the lingo. •

Team Player:

Maintaining the above skill sets, while still being able to work as part of the larger Kona Big Wave team and within the AB InBev ecosystem. Employment Details •

Type:

Part-time employment (20-25 hours per week). •

Structure:

Hybrid (Remote + In-person in LA or NYC offices), plus 25% travel for events. •

Benefits:

Comprehensive health benefits package available (subject to company part-time policy). How to

Apply:

Please submit your resume and a link to your TikTok portfolio or a link to a TikTok account you have grown to 5K+ followers.

Pay:

$50,000.00 per year

Benefits:

Flexible schedule Application Question(s): Do you have 2+ years of professional experience managing a TikTok channel?

Work Location:

Hybrid remote in Los Angeles, CA