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AO
AVA of Norway
E-Commerce Manager
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Based on Florida data
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What they do
An E-Commerce Manager is responsible for overseeing an organization's online sales. Responsible for the image of the company and generating sales through the internet. They oversee a team of web and software developers who contribute to the look and systems of the website.
$81,466 / year median in Florida
+1% projected growth
Job Description
About AVA AVA is a Norwegian high pressure washer brand built on quality, durability and innovation. We design premium pressure washers made to last. Having launched in the US two years ago, we now sell exclusively on our own D2C website. As we continue to scale, our focus over the next few years is significant direct-to-consumer growth and strengthening our position as a premium challenger brand in the US. We are a hardworking, ambitious and fast-moving US team. We are serious about growth, but with a fun, collaborative culture. Role Overview We are seeking a commercially driven E-commerce Manager to scale our online sales across the US market. This role is responsible for driving revenue growth across Shopify, managing paid performance marketing, and optimising the online customer journey. The successful candidate will take ownership of website performance, marketplace growth, digital acquisition and marketing budget management. This is a hands-on, commercially accountable role suited to someone who thrives in a growth-focused environment where you take charge and drive AVA's success forward. Key Responsibilities 1. Shopify Store Management (USA)
- Full ownership of Shopify storefronts
- Driving direct-to-consumer revenue growth
- Creating and optimising high-converting landing pages
- Continuous website optimisation (CRO, UX improvements, PDP enhancements)
- Briefing and coordinating with web developer
- Monitoring integrations and reporting issues to integration partners
- Listing optimisation (SEO, imagery, Content) 2. Paid Performance Marketing
- Managing and optimising Meta Ads and Google Ads campaigns
- Creating ad creatives where required
- Ongoing campaign testing, scaling and optimisation
- Reporting on ROAS, CAC, conversion rates and channel profitability 3. Commercial & Financial Responsibility
- Supporting monthly and annual forecasting
- Assisting with stock and demand planning
- Managing the monthly marketing budget
- Supporting annual marketing budget planning Performance Metrics Success in this role will be measured by:
- Revenue growth across Shopify
- Return on Ad Spend (ROAS)
- Contribution to overall business profitability Skills & Experience
- Proven experience driving D2C sales via Shopify
- Strong understanding of paid media (Google & Meta)
- Experience managing or working with Amazon Seller Central
- Commercially driven with strong analytical ability
- Experience managing marketing budgets
- Hands-on approach with the ability to execute and strategies
- Strong communication and stakeholder management skills Experience working across international markets preferred