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E-Commerce Brand Manager

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What they do

An E-Commerce Manager is responsible for overseeing an organization's online sales. Responsible for the image of the company and generating sales through the internet. They oversee a team of web and software developers who contribute to the look and systems of the website.

$85,489 / year median in Pennsylvania

+0% projected growth

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Job Description

Build a new brand. Drive growth. Make an impact. We are seeking an experienced ECommerce Brand Manager to lead the launch and growth of a new consumer brand with a primary focus on Amazon. This position offers the opportunity to build a brand from the ground up while driving marketplace strategy, digital growth, and overall business performance. The ideal candidate has a strong understanding of Amazon's marketplace ecosystem and a proven ability to develop strategies that increase revenue, strengthen brand visibility, and improve customer engagement. This role offers significant ownership and the opportunity to influence the long term success of a growing brand.
Responsibilities:
Develop and execute the overall Amazon marketplace strategy to drive sales growth, profitability, and brand awareness. Manage Seller Central or Vendor Central, ensuring a healthy catalog and an exceptional customer experience. Lead the planning and execution of new product launches. Optimize product listings, keywords, enhanced content, storefronts, merchandising, and overall marketplace presence. Develop and manage Amazon advertising strategies across Sponsored Products, Sponsored Brands, Sponsored Display, and DSP. Plan and execute promotional campaigns, seasonal events, coupons, and other growth initiatives. Monitor sales performance, conversion rates, advertising efficiency, inventory health, and customer acquisition metrics. Analyze marketplace trends, customer behavior, search performance, and competitor activity to identify opportunities for continued growth. Prepare business reviews and present recommendations based on marketplace insights and performance data. Partner with operations, supply chain, marketing, creative, and product teams to support successful product launches and ongoing marketplace execution. Identify opportunities to improve processes, increase operational efficiency, and support long term business growth.
Qualifications:
Bachelor's degree required. Three or more years of experience managing eCommerce brands or online marketplaces. Minimum of two years of hands on experience managing Amazon Seller Central or Vendor Central. Strong understanding of Amazon SEO, catalog optimization, retail media, and marketplace best practices. Proven track record of successfully launching and growing brands on Amazon, preferably within the consumer packaged goods (CPG) or hygiene product categories. Experience managing Amazon advertising campaigns and analyzing business performance. Experience using marketplace analytics tools such as Helium 10, Jungle Scout, DataHawk, or similar platforms. Strong analytical and problem solving skills with the ability to make data driven business decisions. Excellent communication, organizational, and project management skills. Ability to manage multiple priorities in a fast paced environment while maintaining a high level of accuracy and accountability. Why This Opportunity This is more than a traditional eCommerce role. You will have the opportunity to help build a new consumer brand from its early stages, influence marketplace strategy, and directly impact business growth. If you enjoy combining strategy, analytics, digital marketing, and execution to build something meaningful, this is an opportunity to make a lasting contribution.
Benefits:
401(k) 401(k) matching Flexible spending account Health insurance Health savings account Life insurance Paid time off Professional development assistance Retirement plan Vision insurance
Work Location:
In person