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Digital Commerce & MarTech Manager

Job

Smithfield Packaged Meats Sales Corp

Smithfield, VA (In Person)

Full-Time

Posted 2 weeks ago (Updated 1 week ago) • Actively hiring

Expires 7/13/2026

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Job Description

If you are currently employed at Smithfield, please log into Workday and submit your application through the Jobs Hub. Have a seat at our table. When you join Smithfield, you become part of something special
  • a company that's sustainably feeding people around the world, producing good food the right way with respect for our people, animals, communities and planet. With opportunities across locations and functions, a culture grounded in our Core Four values
  • gratitude, communication, respect and accountability
  • and a strong commitment to learning, collaboration, and innovation, Smithfield offers challenging and rewarding careers where you can grow, contribute and make a real impact.
Apply Now!
THE VALUE YOU'LL BRING
The position summary states the general nature and purpose of the job. Overall accountabilities are defined in this section. As the Digital Commerce & Marketing Manager, you'll collaborate closely with brand marketing to redefine customer engagement strategies across the digital landscape. In this pivotal role, you'll translate brand objectives into innovative digital solutions, driving business growth while ensuring a seamless user experience across our portfolio of brands. With your expertise in eCommerce, digital marketing, and brand technology, you will have the opportunity to make a lasting impact and help shape the future of our digital commerce strategy. This position offers a unique chance to lead and innovate in a fast-paced, forward-thinking environment.
WHAT YOU'LL DO
The below statements are intended to describe the general nature and level of work being performed by people assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. May perform other duties as assigned.
Digital Commerce Strategy:
Lead eCommerce, social commerce, and shoppable media efforts to drive shopper conversion
Retail Innovation & Collaboration:
Introduce new technologies to retail partners in partnership with packaging teams and agencies Performance & Digital Marketing Optimization Set metrics, guidelines, and multi-channel strategies to meet business objectives Enhance product content, SEO, and eCommerce paid search
Marketing Technology & Compliance:
Deploy new tools while ensuring security, legal compliance, and user adoption
Budget & Partnership Management:
Oversee multi-million-dollar budgets, contracts, and vendor relationships
Customer Engagement & Promotions:
Support email marketing, customer segmentation, and marketing journey strategies
Cross-Team Collaboration & Systems Integration:
Strengthen internal and external partnerships while driving improvements
User Experience & Best Practices:
Ensure seamless functionality through interface design and documentation
Leadership:
Drives a positive employee experience through leadership by way of employee development and coaching.
WHAT WE'RE SEEKING
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals to perform the essential functions.
Education & Experience:
Bachelor's Degree from an accredited four-year college or university in Marketing, Digital Marketing, Business Management, Information Technology or related field and 5+ years of relevant experience in eCommerce / Digital Marketing, or equivalent combination of education and experience, required.
Leadership Experience:
2+ years of demonstrated experience in team management/development or project leadership. Strategic problem solver with leadership experience in driving team solutions. Expertise in eCommerce & digital marketing (SEO, Content, Social, Web, API). Strong financial acumen, with knowledge of profit drivers and revenue analysis. Technical proficiency in system optimization and IT solutions (PIM, DAM, CRM, CMS). Excellent communicator, fostering collaboration in cross-functional teams. Proficient in Microsoft Suite (Word, Excel, PowerPoint, Outlook).
OTHER SKILLS THAT MAKE YOU STAND OUT
Innovative thinker with a passion for defining strategy and launching pilot programs. Flexible and adaptable in fast-paced, evolving environments. Team-oriented with a respectful and approachable attitude that fosters a collaborative work environment. Willingness to travel up to 25%. Relocation Package Available Yes EEO Information Smithfield is an equal opportunity employer committed to workplace diversity. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, national origin, age, gender identity, protected veterans status, status as a disabled individual or any other protected group status or non-job characteristic as directed by law. If you are an individual with a disability and would like to request a reasonable accommodation for any part of the employment selection process, please call us at 757-357-1595. At Smithfield, good food starts with good people. "Good food. Responsibly.®" is more than just our tagline; it's what we do. We provide good jobs. We take good care of our animals. We are good stewards of the environment. We do good in our local communities. Smithfield is proud to offer robust, flexible and affordable benefit plans and programs to support our team members and their loved ones, and with out-of-pocket costs, on average, 20 percent less than plans offered by other employers. Beyond our medical plans, our Be Well programs offer tools and resources to enhance your quality of life, at no additional cost. These programs are uniquely tailored to our Smithfield team and provide support for elective surgeries, weight loss, mental health, cancer, kidney disease, diabetes, smoking cessation, asthma, maternity management and more. Our company invests in your future. We offer comprehensive training and professional development programs designed to help you reach your full potential. Through LinkedIn Learning, employees can access on‑demand courses, professional certificates, and skill‑based training to build capabilities aligned with career and business needs. Our partnership with Guild supports your continuing education with tuition assistance covering English language learning, high school completion, and degree programs, while our leadership development initiatives nurture high‑potential talent. We also offer unique benefits like our Smithfield Scholarship Program for employees' children. Headquartered in Smithfield, Virginia, since 1936, Smithfield Foods, Inc. is an American food company with a leading position in packaged meats and fresh pork products. With a diverse brand portfolio and strong relationships with U.S. farmers and customers, we responsibly meet demand for quality protein around the world. For more information, visit www.smithfieldfoods.com. We believe in the power of protein to end food insecurity and have donated hundreds of millions of food servings to our communities. Smithfield boasts a portfolio of high-quality iconic brands, such as Smithfield®, Eckrich® and Nathan's Famous®, among many others. For more information, visit www.smithfieldfoods.com and connect with us on Facebook, X, formerly known as Twitter, LinkedIn, and Instagram. Not finding the right fit? Let us know you're interested in a future opportunity by clicking Get Started below or create an account by clicking 'Sign In' at the top of the page to set up email alerts as new job postings become available that meet your interest!