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DRiV

Digital Asset Analyst

Pay: Not specified

Posted: 4 weeks ago

Location: Southfield, MI (Onsite)

Last Updated: 4 days ago

Hours: Full-Time

Expires: 10/9/2026

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What they do

A Digital Marketing Analyst assists in developing and implementing marketing strategies to attract customers to company website, online presence and promote online products or services. Analyzes online statistics and identifies areas to optimize online marketing performance.

$94,882 / year median in Michigan

-2% projected decline

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Job Description

Digital Asset Analyst DRiV - 3.0 Southfield, MI Job Details 13 hours ago Qualifications Employee relationship building Digital photography software Graphic design software Productivity software Full Job Description

INTENAL JOB TITLE

Digital Asset Analyst

EXTERNAL JOB TITLE

Digital Asset Analyst

BUSINESS GROUP

Product Content

US REGION

SITE LOCATION

Southfield

MI JOB CODE/SECTION

JOB

LEVEL/FLSA STATUS

Entry Level

FUNCTION

Product Content

SUBFUNCTION

Digital Assets

REPORTS TO

(LEADERSHIP

TITLE/DEPARTMENT

) Content Manager

DIRECT REPORTS

(POSITIONS/TITLES)

NA JOB SUMMARY

The Digital Asset Analyst is responsible for all aspects of digital asset data acquisition, management and distribution. The Digital Asset Analyst acts as a liaison between DRiV, Inc and the customer in areas relating to, but not limited to, digital asset delivery, data requirements and strategic initiatives. The Digital Asset Analyst will be required to maintain competency in Automotive Aftermarket industry data standards including, but not limited to, PIES and Digital Asset best practices.

JOB RESPONSIBILITIES

Creation & acquisition of digital assets for DRiV electronic product catalog through photography and/or digital imaging or rendering Manage digital asset to product relationship within digital asset management system and enrich asset metadata as necessary Partner with Product Management, Engineering & Brand Marketing for regular asset library maintenance & upkeep according to industry standards and customer expectations. Coordinate distribution of digital assets to internal and external delivery channels Utilize interpersonal skills to build strong relationships with company and customer personnel Maintain expertise in digital asset best practices, industry standards (ACES and PIES) and customer specific formats

JOB REQUIREMENTS

EDUCATION:

Associates degree or greater with equivalent experience Photography or Marketing majors preferred

EXPERIENCE

Strong knowledge of Adobe Creative Suite and Adobe Photoshop required Proficiency in MS Word, Excel and PowerPoint required Good decision-making ability, handle multiple tasks with minimal oversight and be able to prioritize Must be able to work in a team-based environment Experience with digital rendering workflows and software Previous experience in the Automotive Aftermarket is preferred, particularly in the area of parts, catalog or data management Ability to travel if needed

REQUIREMENTS/CERTIFICATIONS

PHYSICAL DEMANDS:

Ability to lift and move a variety of automotive products as needed for photography

WORK ENVIRONMENT A

laboratory setting for image taking

Other Duties:

Additional duties, responsibilities, and activities may be required