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Marketing Data Analyst - Columbus, OH
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Kimball Midwest
Columbus, OH (In Person)
Full-Time
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Job Description
Marketing Data Analyst - Columbus, OH Kimball Midwest vision insurance, parental leave, paid time off, paid holidays, tuition assistance, 401(k) United States, Ohio, Columbus 4800 Roberts Road (Show on map) Jun 04, 2026
Kimball Midwest, a national distributor of maintenance, repair, and operation products, is searching for a Marketing Data Analyst for our Columbus, OH location.
As a Kimball Midwest associate, you'll be part of a company built on long-term growth and strong values. From $1 million in sales in 1983 to over $500 million today, our success has been driven by our people. Despite our growth, we have stayed true to our family-owned and operated roots-where employees are recognized as individuals and our culture remains a top priority.
Responsibilities
- Develop and maintain advanced analytics models, dashboards, and reporting solutions using SQL, R, and other analytical tools.
- Apply forecasting, predictive modeling, clustering, and machine learning techniques to generate actionable business insights.
- Analyze marketing, customer, and sales data to identify trends, anomalies, opportunities, and areas for optimization.
- Conduct ad hoc analyses to answer business questions and support strategic initiatives.
- Segment customers and prospects to identify high-value audiences, growth opportunities, and targeted marketing strategies.
- Evaluate customer behavior, purchasing patterns, and campaign performance to improve marketing effectiveness.
- Create and maintain data visualizations that effectively communicate findings to technical and non-technical audiences.
- Perform data extraction, cleansing, validation, and preparation using SQL and other data management tools.
- Identify process improvement opportunities and develop standardized reporting and analytical practices.
- Manage multiple projects simultaneously while meeting deadlines in a fast-paced environment.
- Collaborate effectively with cross-functional teams, including Marketing, Sales, IT, and Leadership.
- Communicate analytical findings and recommendations clearly through written reports, presentations, and discussions.
- Demonstrate strong analytical thinking, organizational skills, and project management capabilities.
- Exhibit intellectual curiosity, continuous learning, and a proactive approach to problem-solving.
- Work independently while contributing effectively within team environments.
- Maintain a working knowledge of marketing best practices, tactics, and strategies, with the ability to measure and evaluate program performance.
- Experience working with web analytics platforms and digital marketing performance data.
- Effectively prioritize workload and manage time across competing business priorities. Qualifications
- Bachelor's degree in a STEM discipline, Business Analytics, Statistics, Data Science, Marketing Analytics, or a related field; equivalent work experience may be considered.
- 2-5 years of experience in marketing analytics, business analytics, data science, or a related analytical role.
- Microsoft Certified Power BI Data Analyst Associate certification or equivalent experience preferred.
- Advanced proficiency in SQL and Microsoft Excel.
- Experience with statistical programming languages such as R or Python.
- Experience developing dashboards and visualizations using business intelligence tools such as Tableau, Power BI, or Looker.
- Demonstrated ability to translate complex data into actionable business recommendations.