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The OSU/A\u0026M System
Constituent Relation Management (CRM) Specialist AS6442
Career Insights for Marketing Analyst (General)
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What they do
A Marketing Analyst performs research and gathers data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They evaluate data using statistical techniques and software.
$83,516 / year median in Oklahoma
-14% projected decline
Job Description
Campus OSU-Stillwater Contact Name & Email Amanda Williams, a.n.williams@okstate.edu Work Schedule Monday through Friday - 8am to 5pm Appointment Length Regular Continuous/Until Further Notice Hiring Range $45,000 - $60,000 Special Instructions to Applicants OSU will not sponsor applicants for work visas for this position. Please submit a resume and list of references. About this Position The CRM Specialist will work within Oklahoma State University's Student Success CRM team to accomplish the retention and persistence goals of the institution. This position will develop and implement various strategies to maximize the use of the Slate CRM platform in a multi-platform environment in order to enhance the student success operations for units across campus. The CRM Specialist is responsible for the daily operations of the student success Slate CRM including system maintenance, query development, process automation, data integrity, system security, integration with other campus systems, and the implementation of new Slate features. This position will develop and manage a comprehensive student advising process within Slate as well as identify and create segmented populations to allow various campus partners to personalize communication with current students. This position will also build and analyze dashboard reports through Slate and other platforms in collaboration with Institutional Research and Analytics (IRA). In order to succeed in this role, excellent communication and organizational skills are required to assist university staff with assisting continuing students. The individual should be highly organized and have the ability to manage multiple projects at the same time. Additionally, this individual must be adept at working with individuals at various roles and leadership levels, collecting feedback, and improving communications based on information received. The individual should demonstrate self-direction, creativity, and strategic thinking in finding new opportunities to serve our students at Oklahoma State University. Required Qualifications Bachelor's (degree must be conferred on or before agreed upon start date) Demonstrated experience with software application development and/or database management. Skills, Proficiencies, and/or