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PC
Product Connections
Market Manager - Events
Career Insights for Marketing Manager (General)
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Based on Arkansas data
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What they do
A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.
$134,082 / year median in Arkansas
-0% projected decline
Job Description
Overview The Market Manager is responsible for understanding, implementing and enforcing the product demonstration/events processes with their teams in the designated market(s). The position must deliver consistent leadership that will ensure the quality of our services. The events process includes interviewing, hiring, training, planning, coaching, and managing retail supervisors as well as overseeing all aspects of event execution in the assigned market(s). Responsibilities Ensure quality and compliance by having the right people in the right places following the correct processes. Recruit, interview and hire for direct report positions. Train, coach and mentor direct reports on company processes, policies, procedures and position expectations/responsibilities. Ensure quality execution by conducting audits and working with each direct report to ensure team compliance against expected goals. Manage execution and overall performance of scheduled events by monitoring daily and weekly scorecards to ensure the highest level of on-date, quality execution is met. Engage all support teams (Field Support, Recruiting, Payroll, Client Services, etc.) to influence proper support and guidance on team needs. Effectively communicate to all internal and external customers. Share competitive knowledge, best practices and recommend process enhancements with the team to improve overall performance. Be the Events Execution Expert representing our retail partners and the assigned vendors within the defined market. Monitor and manage expense metrics such as payroll time entries and additional expenses to maximize market contribution. Lead and develop the planning and organizing of market meetings. Prepare and submit to management all required paperwork on a timely basis. Inspect company equipment on a regular basis to ensure proper maintenance and safe operation. This job description does not imply that the above functions are the only tasks that may be performed. Individuals will be expected to follow any other job-related instructions and perform any other job-related tasks as directed by management. To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.