Social Media and Marketing Manager CALA Products Commerce, CA Job Details Full-time $50,000 - $60,000 a year 1 hour ago Benefits Health insurance 401(k) matching Qualifications Website activity analysis Interpersonal skills Branding consistency Data reporting Attention to detail Graphic design software Media data analysis Facebook Marketing analytics Community relationship building Editorial guidelines Instagram Keyword topic research Stakeholder relationship building Media editing tools Full Job Description Overview We are seeking a dynamic and energetic Social Media and Marketing Manager to lead our online presence, craft innovative content, and drive impactful marketing strategies. This role offers an exciting opportunity to harness your creativity, analytical skills, and digital marketing expertise to elevate brand visibility and foster meaningful relationships with our community. If you thrive in a fast-paced environment and are eager to make a tangible difference through social media management and marketing excellence, we want to hear from you! Duties Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, TikTok, and others to boost brand awareness and engagement. Create, curate, and manage high-quality content including graphics, videos, photography, blog posts, and multimedia assets using tools like Adobe Creative Suite (Photoshop, Illustrator) and media editing tools. Monitor social listening channels to gather insights on audience sentiment, trending topics, and competitor activity; utilize these insights to refine content strategies. Manage social media advertising campaigns on platforms like Facebook Advertising and Google Analytics to optimize reach and ROI. Track digital marketing performance through analytics tools such as Google Analytics, social media analytics dashboards, and marketing online analytics to measure success metrics and inform future campaigns. Engage actively with followers by responding to comments, messages, and reviews; foster positive relationships through effective relationship management. Coordinate with public relations teams to ensure consistent branding and messaging across all channels; support media outreach efforts when necessary. Qualifications Proven experience in social media management, digital marketing, or related roles with a strong portfolio of successful campaigns. Proficiency in content creation tools including Adobe Photoshop, Adobe Illustrator, Adobe Creative Suite, and video editing software. Skilled in using social media management applications such as Hootsuite or Buffer for scheduling, monitoring, and reporting. Deep understanding of social media platforms' algorithms, best practices for content marketing, SEO principles, keyword research, and media performance analytics. Strong analytical skills with the ability to interpret data from Google Analytics and other marketing performance monitoring tools to optimize strategies. Excellent written communication skills with an eye for proofreading and content writing that aligns with branding guidelines. Ability to manage multiple projects simultaneously while maintaining attention to detail; proactive problem solver with creative thinking skills. Join us in transforming our digital presence! We are committed to fostering an inclusive environment where innovation thrives. This paid position offers the chance to develop your expertise in a vibrant team dedicated to impactful marketing that resonates globally.

Pay:

$50,000.00 - $60,000.00 per year

Benefits:

401(k) matching Health insurance

Work Location:

In person