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Ascentia Real Estate Holdings

Marketing Manager

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What they do

A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.

$126,591 / year median in Colorado

+7% projected growth

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Job Description

Marketing Manager Ascentia Real Estate Holdings Littleton, CO Job Details Full-time $85,000 - $90,000 a year 1 day ago Benefits Health savings account Health insurance Dental insurance 401(k) Tuition reimbursement Paid time off Parental leave Employee assistance program Vision insurance 401(k) matching Professional development assistance Life insurance Referral program Qualifications Vendor relationship building Social media advertising campaigns Marketing project management Marketing ROI (MROI) improvement Website management SEO campaigns Managing marketing project budgets Corporate training Marketing company internal data Digital marketing budget management Driver's License Bachelor's degree Data analytics Pay-per-click (PPC) advertising Communications Marketing analytics Training & development Social media brand management Marketing operations Cross-functional collaboration Lead generation activity metrics tracking Paid search advertising campaigns Full Job Description Job Description - Marketing Manager Ascentia Real Estate Holding Company owns and operates 40 manufactured housing communities across seven states, providing more than 3,000 high-quality manufactured homes to working families across the U.S. We are seeking a Marketing Manager to oversee marketing strategy and execution across our portfolio. This role is responsible for digital marketing, lead generation, brand management, marketing analytics, community support, and vendor relationships, with a primary focus on increasing occupancy and strengthening Ascentia's communities and brands. What You'll Do Develop and execute marketing strategies for 40 Ascentia communities to increase leads, occupancy, and brand awareness. Manage
SEO, PPC, META
advertising, social media, and online listings while tracking campaign performance and ROI. Manage the marketing budget and recommend spending based on performance and community needs. Oversee 40+ community websites, Facebook pages, and individual community brands. Support Community Managers with local marketing strategies, advertising, materials, and available home promotions. Lead reputation management through Google Business. Manage relationships with key marketing, advertising, and technology vendors. Analyze lead generation, leasing traffic, occupancy trends, and other marketing KPIs. Work directly with the Vice President of Operations on marketing strategy, annual goals, budgets, and reporting. Lead monthly marketing meetings and provide training support to Community Managers and Home Office employees. Create and maintain marketing materials while ensuring consistent branding across the portfolio. Support Resident Screening compliance requirements across seven states. Requirements Strong knowledge of digital marketing, including
SEO, PPC, META
Ads, social media, and lead generation. Ability to analyze marketing data, campaign performance, budgets, ROI, and ROAS. Strong project management skills with the ability to manage multiple properties, campaigns, and deadlines. Excellent written, verbal, presentation, and training skills. Strong eye for branding, design, and customer-facing content. Proactive, organized, and comfortable working independently while collaborating across departments. Property management, real estate, multifamily, manufactured housing, or other multi-location marketing experience strongly preferred. Some travel may be required. Preferred Platforms & Technology Experience with some of the following is preferred: Yardi Voyager CRM RentCafe Reach Site Manager Zillow Google Ads/Business Profile META Ads Manager Facebook Marketplace WordPress GoDaddy Prospect Screening Tools WorkVivo LinkedIn Adobe Illustrator/Creative Suite Canva Candidates do not need experience with every platform but should be comfortable learning new systems quickly. Education & Experience Bachelor's degree in Marketing, Communications, Business, or a related field, or equivalent professional experience . Previous experience in marketing, digital marketing, property marketing, or a related role. Real estate, property management, multifamily, manufactured housing, or residential experience is preferred. Experience supporting multiple locations, properties, or brands is a plus Ascentia is an equal opportunity employer and does not discriminate against otherwise qualified applicants on the basis of actual or perceived race, color, creed, religion, ancestry, citizenship status, age, sex, marital status, sexual orientation, national origin, disability or handicap, veteran status, or any other characteristic protected by applicable federal, state or local laws.
Pay:
$85,000.00 - $90,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Employee assistance program Health insurance Health savings account Life insurance Paid time off Parental leave Professional development assistance Referral program Tuition reimbursement Vision insurance Application Question(s): The final step of the hiring process includes a comprehensive background check. Do you wish to proceed? Describe how you have ensured and managed profitability in a past role (e.g. an initiative you led, software you used to track it, date analyzed, etc.) Why do you feel you would be an excellent fit for this specific opportunity? What has been your most important lesson learned in a management position?
Experience:
marketing: 1 year (Required)
License/Certification:
driver's license (Required)
Work Location:
In person