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TM
The Melting Pot Restaurants Inc.
Local Marketing Manager
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Based on Florida data
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What they do
A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.
$106,613 / year median in Florida
+11% projected growth
Job Description
Local Marketing Manager The Melting Pot Restaurants Inc.
- 3.
CORE VALUES
TMPRI's Core Values are the principles that guide our actions, decisions, and culture, individually and as a company. Individuals are assessed and held accountable to the following values: The Perfect Night Out- Turn moments into memories. Go above and beyond. Details matter. Genuine care = meaningful connections. Embrace Enthusiasm
- Be an energy giver
- it lifts people up. Enjoy the journey. Passionately Driven
- Curiosity fuels innovation. Hungry yet humble. Sense of motivation comes from within. Own It
- Personal accountability.
RESPONSIBILITIES
Serve as the primary resource for routine franchisee local marketing questions and support requests across TMPRI's franchise system. Provide guidance on local promotions, community engagement initiatives, and marketing calendar execution. Support franchisees in utilizing approved marketing tools, templates, playbooks, and resources. Manage and triage marketing help desk requests, ensuring inquiries are addressed, routed, and resolved appropriately. Escalate franchise, event-related, and relationship-based requests to the appropriate local marketing lead. Route paid media, agency, creative production, and marketing strategy inquiries to the appropriate corporate Marketing partners. Own and continuously improve the self-service marketing resource center, including toolkits, templates, playbooks, FAQs, and support materials. Coordinate the rollout and communication of national campaigns, promotions, and marketing initiatives at the local level. Support local marketing efforts for new restaurant openings, including coordination of opening resources, timelines, and marketing activities. Assemble and distribute local marketing toolkits using assets developed by internal Marketing teams and external partners. Maintain and update SOPs, training materials, resource documentation, and support content to reflect evolving processes and best practices. Coordinate meeting logistics, agendas, action items, and follow-up for local marketing team meetings, webinars, and cross-functional collaborations. Identify recurring franchisee needs, questions, and process gaps, recommending improvements to resources, training, and workflows to drive greater efficiency and consistency across the franchise system. Performs other duties as assigned.EDUCATION & EXPERIENCE
Bachelor's degree in Marketing, Communications, Public Relations or related field 3-5 years of experience in local marketing, field marketing, franchise marketing, or marketing coordination. Comfort building and maintaining marketing resource libraries, toolkits, playbooks, campaign calendars, and related support materials; willingness to adapt to new tools and platforms as they are adopted. Strong organizational skills and clear written communication, with the ability to manage marketing requests coming from many directions at once. Good judgment about when to advise directly versus escalate; the role's value depends on accurate triage rather than trying to handle every request independently. Experience in a multi-unit, franchise, or retail-network environment is a plus, though not required. A collaborative spirit and the ability to work effectively with cross-functional teams. Proficiency in Microsoft Office products such as Outlook, Word, and Excel. Excellent organizational skills and attention to detail. Strong analytical and problem-solving skills. Strong leadership skills. Excellent verbal and written communication skills. Ability to prioritize tasks. Excellent interpersonal, negotiation, and conflict resolution skills. TRAVEL Travel as needed or required for scheduled meetings or company functions.ACCOUNTABILITIES
Act in accordance with the company's culture, vision, and principles. Abide by all company policies. Create structure to ensure work is accomplished at maximum efficiency and productivity. Perform all duties in a timely, effective, and proficient manner in accordance with established company policies to achieve the expected results of the position responsibilities. Maintain favorable business relationships with peers, field staff, franchisees, unit management, vendors, and other company employees.Professional communication skills:
internal and external communication documents and training/ development materials. Able to relate information in a concise, accurate, and understandable delivery to peers, superiors, and outside contacts. Take prompt action to resolve problems or barriers and suggests alternative solutions or actions when necessary. Maintain strict confidentiality with information or knowledge considered sensitive or confidential in nature. Creates plans for workflow to meet deadlines. Provides strategy and consulting as defined and agreed in the scope of work with unaffiliated brands that TMPRI enters a consultancy arrangement.Job Types:
Full-time, Part-time Pay:
From $70,000.00 per yearBenefits:
401(k) 401(k) matching Dental insurance Employee assistance program Employee discount Flexible schedule Flexible spending account Health insurance Health savings account Life insurance Paid time off Parental leave Professional development assistance Referral program Tuition reimbursement Vision insuranceExperience:
Marketing:
2 years (Required) Ability toCommute:
Tampa, FL 33614 (Required) Ability toRelocate:
Tampa, FL 33614: Relocate before starting work (Required)Work Location:
In personBenefits
- Paid Time Off (PTO)
- Financial Aid/Assistance
- Professional Development
- 401(k) Plans