Marketing & Commercial Enablement Manager

Job Title:

Marketing & Commercial Enablement Manager Job Summary:

The Marketing & Commercial Enablement Manager is responsible for converting marketing strategy, campaigns, messaging, and customer-facing materials into organized, trackable, field-ready commercial execution. This role sits within Marketing and serves as the operational link between Marketing, Sales, Customer Success, and other customer-facing teams. The position ensures that campaigns, content, CRM workflows, sales materials, reporting, and follow-up processes are executed consistently and adopted across the commercial organization. Commercial Operations is supported by this role, but not owned by this role. Job Duties And Responsibilities Coordinate marketing initiatives, campaigns, and go-to-market execution from planning through launch, field deployment, tracking, and follow-up. Convert marketing strategy and campaign direction into organized execution plans, timelines, task owners, deliverables, sales-ready materials, CRM workflows, and status updates. Manage the development, organization, approval, distribution, and maintenance of marketing collateral, sales enablement materials, customer-facing content, and presentations. Own content development workflows across copy, design, review, approval, version control, and final distribution to ensure materials are accurate, current, brand-consistent, and fieldready. Ensure campaigns, messaging, and materials are adopted by Sales and customer-facing teams as intended. Support lead generation and campaign execution by coordinating with Sales, Customer Success, internal stakeholders, external vendors, and other supporting teams. Own marketing-related CRM administration and discipline, including data quality, campaign tracking, target list management, workflow consistency, and visibility into campaign follow-up. Prepare marketing and commercial performance reports, dashboards, KPI summaries, and execution updates that help leadership understand campaign activity, sales adoption, customer engagement, and business impact. Maintain organization and accessibility of marketing materials, pricing and positioning documents, approved messaging, customer-facing assets, proposal content, and related commercial resources. Support sales leadership with pipeline visibility, forecasting support, territory and performance analytics, and commercial reporting from a marketing and enablement perspective, without assuming ownership of Sales Operations. Assist with proposals, RFP responses, customer presentations, trade shows, events, advisory board materials, and other customer-facing commercial initiatives. Prepare Customer Value Reviews (CVRs), supporting marketing narratives, customer activity summaries, ERV-related reporting materials, and account opportunity support from a marketing insight perspective. Coordinate marketing support for reverse distribution programs, customer implementations, customer retention initiatives, GPO materials, RFP positioning, and other Pharma Logistics commercial growth priorities. Track customer trends, market intelligence, field feedback, and campaign performance insights to inform messaging, retention strategy, campaign focus, and future marketing priorities. Beneficial Education, Skills And Experience Experience in healthcare, pharmacy, pharmaceutical services, logistics, reverse distribution, or Another Regulated B2B Environment Preferred. Experience with CRM, marketing automation, business intelligence, or campaign reporting platforms preferred. Required Education, Skills And Experience Bachelor's Degree Minimum of 4 to 7 years of experience in marketing operations, sales enablement, marketing project management, commercial operations, or related B2B marketing execution role. Proven ability to coordinate and execute marketing campaigns, sales enablement initiatives, customer-facing materials, and cross-functional projects. Strong project management, organization, follow-through, and attention to detail. Experience supporting sales or customer-facing teams with presentations, proposals, collateral, campaign materials, or related commercial tools. Working knowledge of CRM systems and ability to maintain marketing-related data quality, campaign tracking, and workflow consistency. Ability to prepare clear reports, dashboards, KPI summaries, and practical execution updates for marketing and commercial leadership. Strong written communication skills and ability to coordinate effectively across Marketing, Sales, Customer Success, internal stakeholders, and external vendors.