CONTENT & BRAND MANAGER

Indianapolis Area Full-Time | In-House | Competitive Base Salary + Performance Bonus We are looking for a highly creative, visually driven Content & Brand Manager to help build the next chapter of an established and growing interior design brand. This is more than a social media position. We are looking for someone who can help transform the work, ideas, personality and day-to-day life of a design studio into compelling content—and ultimately help build a larger media and lifestyle presence around the brand. You should be someone who sees content everywhere. A cabinet detail being installed. A conversation on a job site. A design decision being made in real time. A beautiful finished room. A trip to New York. A market find. A funny moment in the studio. A strong opinion about something happening in the design industry. Your job is to recognize those moments, capture them beautifully and turn them into stories people actually want to follow.

ABOUT US

We are a Carmel-based interior design studio specializing in highly customized residential interiors, renovations and new construction. Our work has received national recognition and publication, and the business is expanding beyond traditional interior design into architecture, product collaborations, media, partnerships and other opportunities within the design industry. We already have an established social audience and recognizable point of view. Now we're looking for someone who can help us build the content and brand infrastructure around it.

THE ROLE

You will help own the brand's content ecosystem from idea through execution. This is both a strategic and highly hands-on creative role. On one day, you may be planning the month's content calendar. The next, you may be on a job site filming a design discussion, photographing an installation, directing a quick talking-head video or capturing behind-the-scenes Stories. You'll help determine not only what we post, but what stories we should be telling.

Responsibilities will include:

Developing and managing an ongoing content and editorial calendar Creating Instagram Reels, posts, carousels and Stories Capturing photo and video content in the studio, at project sites, installations, showrooms, events and while traveling Editing engaging short-form video Developing recurring content series and recognizable formats Helping develop the founder's on-camera presence and personal brand Identifying spontaneous content opportunities during the workday Writing or helping develop captions, blogs, newsletters and editorial content Developing Pinterest, YouTube and other relevant platforms Helping conceptualize and develop potential podcast and long-form video content Repurposing strong ideas across multiple platforms rather than treating every post as a standalone piece Managing and organizing the studio's growing content library Tracking analytics and using them to inform future content Coordinating outside photographers, videographers, editors and other creative partners when appropriate Supporting product launches, collaborations, industry events and brand partnerships from a content perspective

THE BIGGER OPPORTUNITY

We aren't looking for someone simply to maintain social media. We want someone excited about helping build a design, content and media brand. Today, much of that storytelling happens through Instagram. Tomorrow, it may also include editorial content, YouTube, a podcast, product collections, collaborations, partnerships, events and new media opportunities we haven't created yet. The right person will have the opportunity to help shape what that becomes. As the brand grows, this role has the potential to grow with it—including helping develop and eventually lead a broader content and brand team.

WHO WE'RE LOOKING FOR

You have exceptional taste and a strong visual instinct. You understand that beautiful content isn't necessarily effective content—and effective content doesn't have to feel overly produced. You know when something should be polished and when pulling out an iPhone and capturing the moment is exactly right. You're comfortable saying: "Wait. Say that again—I want to film it." You are: Highly creative and visually driven An excellent storyteller Skilled at shooting photo and video Comfortable editing short-form content Deeply familiar with Instagram, Reels and Stories Curious about emerging platforms and content formats Comfortable directing someone on camera Organized enough to think months ahead while creative enough to capture something happening right now Interested in design, architecture, fashion, lifestyle, travel and culture Confident bringing new ideas to the table Able to work independently and take ownership Collaborative, adaptable and comfortable in a fast-moving creative environment Someone who genuinely enjoys figuring out why people care about something Interior design experience is not required. Creativity, taste, curiosity and storytelling ability matter much more.

EXPERIENCE

Ideally, you have 3-7 years of experience in content creation, social media, digital marketing, photography, video, editorial, brand marketing or a related creative role. You may currently work at an agency, lifestyle brand, media company, real estate company, fashion brand, hospitality company or for a creator. You may even have built an impressive platform of your own. We're less interested in the perfect résumé than in seeing what you can create.

WHAT SUCCESS LOOKS LIKE

Our goal is to build a brand people don't simply follow for beautiful interiors. We want them to follow because they're invested in the ideas, projects, process, personality and point of view behind the work—and because they want to see what happens next. Success will include stronger engagement and audience growth, increased brand recognition, more qualified design inquiries, greater visibility within the design industry, successful support of collaborations and product launches, and the development of a distinctive content identity. We'll measure results. But we don't believe follower count alone tells the story.

COMPENSATION & TRAVEL

Competitive base salary + performance bonus, commensurate with experience. This is a full-time, primarily in-person position based in Carmel, Indiana, with flexibility depending on the week's schedule. Local travel to project sites, installations, showrooms and events will be part of the role. There will also be opportunities for national travel connected to projects, industry events, markets, brand partnerships, collaborations and other initiatives.

HOW TO APPLY

Please send: Your résumé Your portfolio and/or social media accounts 3-5 examples of content you personally created, filmed or edited A short note telling us why this position caught your attention And because this is a creative position, we'd rather see your work than read a perfectly written cover letter.

One last thing:

We want someone with ideas. Not someone who's afraid to have them.

Pay:

From $45,000.00 per year

Benefits:

401(k) Employee discount Happy hour Health insurance Paid time off

Work Location:

In person