Director, Brand Marketing

Job Listing ID:

4490145

Job Title:

Director, Brand Marketing Application Deadline:

Open Until Filled

Job Location:

Salem

Date Posted:

05/12/2026

Hours Worked Per Week:

Not Provided Shift:

Not Provided Duration of Job:

Either Full or Part Time, more than 6 months You may contact this employer directly. (Obtain the contact information to print or add to your jobs.)

Job Summary:

We are seeking an exceptional Director, Brand Marketing to define how Dodge Construction Network (Dodge) is positioned in the market. This leader will shape the stories that connect our products & solutions to the real-world success of our customers-driving awareness, leads, and conversion across the buyer journey. This role is responsible for the full spectrum of the brand-from defining the brand positioning, to thought leadership, content creation, design, and community/reputation management. The ideal candidate is a strategic and hands-on marketer who has excelled in data-oriented B2B environments serving both SMB and enterprise audiences. They know how to understand the pain points of the ICP and turn those into brand positioning and content that solves problems, not just sounds good on paper. They are a strong manager of people and collaborator across the business. If you're passionate about connecting the dots between customers, pain points, and growth-and thrive in shaping how the market perceives and chooses solutions-this is the role for you. This is a full-time position and reports directly to the Chief Marketing Officer. Application must include a link to a design and content portfolio. Preferred Location This is a remote, home-office based role and candidates located in the continental United States will be considered. Travel Requirements Some travel is expected for this role. Essential Functions Brand Positioning Own the positioning, messaging, and go-to-market narrative for Dodge Construction Network's brand-you will own and define how the market buys construction intelligence Develop persona-based messaging that resonates with our key audiences, including Sales, Marketing, and Business Development professionals in the construction ecosystem Build a scalable messaging framework that ensures consistency across demand generation, content, and sales enablement Create the visual identity that conveys an easy-to-understand description of our offering and ensures we are viewed as being at the forefront of our industry and solution set. Manage a team of two designers Manage across the business, including our commercial teams, to ensure that we are delivering on the brand promise at all important moments in the customer journey Thought Leadership & Content Establish a systematic approach to identifying topics and thought leaders, internal and external, to deliver solution-oriented content and experiences for our ICP Create goals and mechanisms for our thought leaders to be present in the right communities at the right time and manage them against their engagement goals and remove all friction from the process of increasing their engagement Create and guide the creation of content that will rank for SEO and AI Search while being held accountable for achieving a monthly # of leads and engagements and work closely with Performance Marketing to bring this strategy to life Work with our Events team and our Enterprise Sales team to align our thought leaders to external speaking engagements, including events, peer groups, and customer calls Community, Social Media, and Influencers Partner with Customer Success to identify champions and build advocacy programs that turn customer success into brand success Manage our advocates in a way that drives high engagement and value for them and inserts them into conversations in meaningful ways that will benefit the brand Identify and manage key online communities and Reddit threads where we must be active, including...

Job Classification:

Marketing Managers Access our statewide or regional occupation report for more information about wages, employment outlooks, skills, training programs, related occupations, and more. Compensation

Salary:

Not Provided Job Requirements

Experience Required:

 See Job Summary

Education Required:

None

Minimum Age:

N/A Gender:

N/A