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M
McCormick
Sr. Brand Manager
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Based on Maryland data
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What they do
A Brand Manager manages and coordinates marketing activities for a single brand within a company's portfolio. Works within larger marketing team. Monitors demand for the brand. Identifies potential new customers; develops strategies for increasing sales or market share.
$132,652 / year median in Maryland
+0% projected growth
Job Description
HUNT VALLEY, MD, US, 21031
You may know McCormick as a leader in herbs, spices, seasonings, and condiments- and we're only getting started. At McCormick, we're always looking for new people to bring their unique flavor to our team. McCormick employees
- all 14,000 of us across the world
- are what makes this company a great place to work.
What We Bring To The Table:
The best people deserve the best rewards. In addition to the benefits you'd expect from a global leader (401k, health insurance, paid time off, etc.) we also offer: Competitive compensation Career growth opportunities Flexibility and Support for Diverse Life Stages and Choices The Senior Brand Manager leads the P&L management and in-market results focused on the Frank's RedHot brand. This position will build, coordinate, and execute strategic and tactical commercial plans across innovation and business continuity aligned with growth agenda. Candidate will lead cross-functional teams, drive annual plans, and manage monthly deliverables across Monthly Business Review (MBR) and Commercial Review (CR). This role will include management and development of two direct reports.RESPONSIBILITIES
Business and P&L Management:
Responsible for delivery of NS and OP. Sets and delivers the financial forecast, with responsibility for accuracy and bias throughout the year. Manages P&L choices impacting Cost of Selling, Cost of Goods Sold, and Marketing Investments. Additionally, responsible for delivering in-market goals such as sales, share, and HHP. Identify and prioritize growth initiatives based on consumer, brand, research, and landscape analysis.Strategic Brand Planning:
Responsible for consumer and business strategies for long-term, transformational growth in line with company strategies. Partners to deliver Frank's RedHot Brand Plans across Consumer & Branded Food Service divisions and works closely with Trade Marketing to drive customer excitement behind these strategies and sell them externally. Develops briefs for integrated communications, creative, branding/design, market research, and R&D.Cross-Functional Team Leadership:
Responsible for leading cross-functional teams across projects, marketing plans, and portfolio optimization agenda. Collaborates closely with commercial functions to enable the growth agenda.Talent Management:
Responsible for talent development, engagement, and management of 2 direct reports. Serves as mentor to transformational talent.REQUIRED QUALIFICATIONS
Bachelor's Degree in marketing or related discipline A minimum of 6 years of marketing and/or sales experience Expert level understanding of practices in Marketing and Consumer insights and sound understanding in areas including Sales, Finance, and Supply Chain Demonstrated results in consumer-packaged goods brand management, finance, promotional activities, and consumer communications Ability to lead through others via management and development of direct reports and cross-functional teams Strong strategic thinking, communication, influencing, and teamwork skills Strong analytical and business tracking skills to deliver clear data-based recommendations and forecasts Project leadership experience with ability to manage multiple projects and bring innovation to market Ability to exercise discretion regarding strategic recommendations, data and sources, analytic conclusions, and financial recommendations.PREFERRED QUALIFICATIONS MBA
#LI-SM1 As a general policy, McCormick does not offer employment visa sponsorships upon hire or in the future.Base Salary:
$121,900- $219,410 Base salary compensation will be determined based on factors such as geographic location, skills, education, experience for this role, and/or internal equity of our current employees as part of any final offer.