Social Media & Digital Marketing Manager Corcoran Caterers Silver Spring, MD Job Details Full-time $65,000 - $80,000 a year 20 hours ago Benefits Health savings account Paid holidays Health insurance Dental insurance 401(k) Paid time off Vision insurance 401(k) matching Employee discount Qualifications Website activity analysis Basic graphic design principles SEO campaigns Adobe Lightroom Writing skills Content editing Driver's License Canva Video recording equipment Adobe Premiere Event photography Managing projects Marketing analytics Professional art or design Data analytics tools Cross-functional collaboration Media editing tools Full Job Description About Corcoran Caterers Corcoran Caterers is one of the Washington, DC region's premier off-premise catering companies, creating exceptional weddings, corporate events, galas, private celebrations, and high-profile social gatherings for more than 40 years. We are seeking a creative, energetic, and results-oriented Social Media & Digital Marketing Manager who can tell our story through compelling content, elevate our brand, and generate measurable business results. This is a hands-on role for someone who enjoys being in the action - capturing beautiful events, showcasing our people and culture, and helping drive new business through strategic marketing.

To Apply:

Please submit your resume along with a portfolio demonstrating your photography, videography, graphic design, and social media work. Position Summary The Social Media & Digital Marketing Manager will be responsible for developing and executing Corcoran Caterers' digital marketing strategy across social media, photography, videography, website content, email marketing, paid advertising, and other digital channels. This individual will work closely with our sales, culinary, operations, and leadership teams to showcase our events, promote our capabilities, strengthen our brand, and generate qualified leads. Because our business is built around live events, this position requires occasional evening and weekend attendance at weddings, galas, tastings, and corporate events to capture content. Key Responsibilities Photography & Videography Capture professional photography and video content at weddings, corporate events, galas, tastings, venue showcases, and company events. Produce high-quality edited photos and videos for social media, advertising, sales presentations, and our website. Create engaging Instagram Reels, TikTok-style short-form videos, event recap videos, behind-the-scenes features, chef spotlights, and client testimonials. Build and maintain a well-organized library of branded photography and video assets. Coordinate with event teams to identify outstanding opportunities for content creation. Social Media Management Develop and execute a comprehensive content calendar across Instagram, Facebook, LinkedIn, Pinterest, YouTube, and emerging platforms. Publish engaging daily content that reflects Corcoran Caterers' brand and showcases our food, events, venues, people, and clients. Grow follower engagement, reach, and brand awareness through creative campaigns and consistent storytelling. Monitor comments, direct messages, online reviews, and community engagement while maintaining our brand voice. Stay current on social media trends and identify opportunities to leverage new platforms and features. Marketing & Brand Development Design digital and print marketing materials including: Sales collateral Proposal graphics Event presentations Venue partnership materials Recruitment materials Brochures Trade show displays Internal communications Maintain consistency across all marketing materials and ensure adherence to Corcoran Caterers' brand standards. Develop campaigns that strengthen our position as one of the premier caterers in the Washington metropolitan area. Assist with public relations opportunities, awards submissions, and industry recognition initiatives. Email Marketing Create and distribute email campaigns targeting prospective and existing clients. Develop seasonal marketing campaigns highlighting menus, holiday offerings, weddings, and corporate events. Monitor campaign performance and continually improve open rates, click-through rates, and lead generation. Sales Support Partner with the sales team to create marketing materials that help secure new business. Promote featured venues, preferred partners, and signature events. Assist in developing presentations for major proposals and client pitches. Support venue showcases, tastings, networking events, and bridal shows. Analytics & Performance Track key performance indicators including: Social media growth Engagement rates Lead generation Email marketing performance Paid advertising ROI Provide monthly marketing reports with recommendations for continuous improvement. Use data to guide future content and marketing investments. Qualifications Required 3+ years of experience in social media, digital marketing, content creation, or a related field. Exceptional photography and videography skills supported by a strong professional portfolio. Excellent storytelling ability with strong writing and editing skills. Proficiency with Adobe Creative Cloud (Photoshop, Lightroom, Premiere Pro, Illustrator, InDesign) and Canva. Experience managing business social media accounts. Knowledge of SEO, Google Analytics, Meta Business Suite, and digital advertising. Excellent organizational skills with the ability to manage multiple projects simultaneously. Strong interpersonal skills and the ability to work collaboratively across departments. Valid driver's license and reliable transportation to travel to events throughout the Washington metropolitan area. Preferred Experience in catering, hospitality, luxury events, weddings, hotels, restaurants, or lifestyle brands. Knowledge of AI-assisted marketing tools and content creation platforms. Motion graphics and video animation experience. Drone photography and videography certification. Experience managing influencer partnerships and user-generated content campaigns. What Success Looks Like Within the first year, this individual will: Significantly increase engagement across all social media platforms. Establish Corcoran Caterers as the most visible catering brand in the Washington metropolitan area on social media. Produce a steady stream of high-quality photo and video content from our events. Improve website traffic and increase qualified inbound inquiries. Strengthen relationships with venues and industry partners through collaborative marketing. Build a recognizable and consistent brand voice across all digital platforms. Deliver measurable growth in lead generation through digital marketing initiatives. What We Offer Competitive salary based on experience Performance-based bonus opportunities Health, dental, and vision insurance Paid vacation and holidays 401(k) with company match Professional development opportunities Creative freedom and the opportunity to shape one of the region's strongest catering brands The chance to work behind the scenes at some of the Washington area's most exciting weddings, galas, corporate events, and celebrations If you're passionate about storytelling, thrive in a fast-paced environment, and love creating content that inspires people, we'd love to hear from you.

Pay:

$65,000.00 - $80,000.00 per year

Benefits:

401(k) 401(k) matching Dental insurance Employee discount Health insurance Health savings account Paid time off

Work Location:

In person