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MaineHealth

Marketing Supervisor - Thorton Oaks

Career Insights for Marketing Manager (General)

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What they do

A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.

$152,464 / year median in Maine

-5% projected decline

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Job Description

Marketing Supervisor - Thorton Oaks MaineHealth parental leave, company vehicle United States, Maine, Brunswick 25 Thornton Way (Show on map) Aug 22, 2026 Description Mid Coast Hospital Management/Leadership Req #: 90032 Thornton Oaks Independent Retirement Community in Brunswick is seeking a dynamic, relationship-driven Sales & Marketing Supervisor to lead occupancy growth and community outreach efforts for our premier retirement community. This role is responsible for supervising sales and marketing, social media, developing referral relationships, managing the resident inquiry process, and ensuring prospective residents and their families experience exceptional customer service throughout the decision-making journey. The ideal candidate is an outgoing professional with a passion for senior living, strong leadership abilities, organizational skills and a proven track record of sales success. Key Responsibilities Lead the community's sales and marketing efforts. Manage the sales process from initial inquiry through move-in, ensuring timely follow-up and exceptional customer service. Conduct tours and discovery meetings with prospective residents and families. Maintain accurate lead tracking and reporting using CRM systems. Represent the community at networking events and public outreach activities. Manage social media content, digital marketing efforts, and advertising initiatives in collaboration with organizational resources. Ensure prospective residents and families receive compassionate guidance throughout the transition process. Collaborate with senior team to facilitate smooth move-ins. Maintain strong customer satisfaction and resident engagement through effective communication and follow-up. Required Minimum Knowledge, Skills, and Abilities (KSAs)
Education:
Bachelor's Degree required.
Licensure/Certifications:
Current State of Maine Licensed in Nursing, Social Work, Public Relations or related field
Experience:
Prior marketing and/or public relations skills preferred Excellent Communication skills, both written and verbal Demonstrated program development and implementation skills Ability to represent CHANS effectively in a variety of settings Additional Information MaineHealth is committed to fostering a supportive, inclusive environment where care team members can thrive while making a meaningful impact in the communities we serve across Maine and Hampshire. We offer competitive benefits including paid parental leave, flexible work options, student loan assistance, professional development opportunities, and well-being resources-so you can grow your career while feeling supported both personally and professionally. We recognize the value each team member brings to our organization.

Any offer of employmentwill depend onqualificationssuch asskills, relevant experience, education, certifications,and otherjob-relatedfactors. Thebase rangeis an estimate and does notreflect the full valueofourtotal compensationpackage. The pay range for this position is $97,177.60to $131,497.60per year. Compensation for part-time positions isdeterminedon a prorated basis consistent with the scheduled hours and applicable full-time equivalent (FTE). In addition to base pay, MaineHealth offerscomprehensivebenefits, recognition programs, career growth opportunities, and,where applicable,shiftdifferentials or other incentives. If you have questions about this role, please contact jennifer.kopp@mainehealth.org Hiring Scam Alert MaineHealth will never request financial information during the interview or pre-hiring process. All legitimate communications will come from an email address ending in @mainehealth.org. If you suspect fraudulent activity, please report it immediately to mhcareers@mainehealth.org.
Notice Regarding Maine Employer Surveillance Statute:
Pursuant to Maine's Employer Surveillance Statute, prospective care team members are notified that MaineHealth may monitor, collect, record, review, or retain information related to the use of its systems, networks, applications, files, data, communications platforms (including notified recordings), smart badges, building access, company vehicle GPS data, business calls, and workplace security cameras. Information collected may be used for legitimate business purposes, including security, safety, compliance, investigations, training, quality assurance, and operational management.