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RidgePointe Senior Community - Minnetonka MN

Marketing Director

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What they do

A Director of Marketing manages the development and execution of a marketing strategy for a business, organization, particular product or group of products. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.

$174,487 / year median in Minnesota

+0% projected growth

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Job Description

RidgePointe, is a well-established, family-owned Independent Senior Living community located in Minnetonka, MN. We are proud to have more than 35 years offering those aged 62+ a great place to live with an active community lifestyle, and our employees an incredible place to work. We are committed to excellent customer service and as a result, we attract happy people as residents, and happy staff who derive great satisfaction from service others. We currently have an opening for a full-time, on-site Sales & Marketing Director to lead tours of the community, facilitate the full lease cycle, manage incoming resident communications, coordinate advertising placement, marketing content, website content, attend local industry tradeshows, and coordinate/attend local senior community events. In addition, this position helps support other team members with concierge desk coverage and answering phones. This position requires a great work ethic, strong communication skills, and an authentic, relatable approach with older adults. The position reports directly to the community's managing director and works closely with other departments; a critical component in maintaining a community that runs smoothly. In addition to the above, we are looking for an individual with the following skills, knowledge, and experience:
  • Bachelor's degree in marketing, communications, business administration, or a related field.
  • A minimum of 5 years marketing experience.
  • Proficiency in Microsoft Office and CRM software.
  • Experience with digital marketing tools.
  • Background in sales or senior-services helpful, but not required.
We offer:
  • A supportive and collaborative work environment
  • Compensation range: $59,000 - $75,000
  • Comprehensive benefits package including medical, dental, vision, accident insurance, Nice Healthcare, and supplemental life insurance coverage for self, spouse, and child(ren)
  • Health Savings Account
  • Flexible Spending Account
  • Long-term disability and basic life insurance provided by the employer
  • 401(k) with employer match
  • Paid time off including vacation, sick, and holidays Questions about the position can be directed to Jeff Evenson.
If you are interested, a letter of application can be directed to Jeff in person or via email at jevenson@pointesliving.com.
Pay:
$59,000.00 - $75,000.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Flexible spending account Health insurance Health savings account Life insurance Paid time off Vision insurance
Education:
Bachelor's (Required)
Experience:
Marketing:
5 years (Required)
Work Location:
In person