Build and execute marketing campaigns from brief through deployment
Pull and segment lists for email and outbound campaigns
Support lead scoring and ensure clean lead handoff to Sales
Track campaign performance and surface key learnings Outbound & Sales Support
Build and enrich target account lists for marketing (ZoomInfo)
Assist in writing/editing outbound email sequences
Sit with sales to align on campaign focus
Create sales enablement assets (one-pagers, case studies, battle cards) Website & SEO
Manage day-to-day website updates and content publishing
Implement SEO/AEO recommendations from Hubspot
Work with the web developer on any updates requiring technical expertise outside of marketing scope
Content & Creative
Write and produce content across the funnel (blogs, white papers, and sell sheets)
Design marketing assets using Canva and Adobe tools Email Marketing
Set up and manage all marketing email campaigns directly in HubSpot
Ensure email programs align with overall demand generation goals Social & Paid
Manage social media contractor, feeding content as necessary and reviewing content calendar to ensure it aligns with the plan
Review Google Ads reporting and recommendations with the agency, ensure recommendations are accurate and spend stays within the agreed budget, and flag any needed adjustments Events
Source and coordinate non-partner speaking opportunities (podcasts, webinars, conferences)
Handle all event logistics for non-partner events
Manage pre and post-event follow-up and lead distribution Customer Marketing
Run the customer referral program and track performance
Manage the customer holiday gifting program
Manage quarterly customer newsletters and webinars
Assist with upsell campaign execution Analytics & Reporting
Maintain marketing dashboards and reports
Track marketing spend against budget
Prepare performance updates for leadership What You Bring
4-6 years of marketing experience with a strong generalist background working heavily with sales
Proven ability to execute across content, demand gen, and digital channels
Strong writing and copywriting skills
Proficient in Canva and/or Adobe Creative Suite
Comfortable working in CRM and marketing automation platforms (HubSpot)
Organized and self-directed, able to manage multiple workstreams with minimal oversight
Experience working cross-functionally with GTM teams

Pay:

$80,000.00 - $90,000.00 per year

Benefits:

Dental insurance Health insurance Paid time off Ability to

Commute:

Clayton, MO 63105 (Required)

Work Location:

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