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Marketing Manager (#2368)
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Pivotal Talent Search
Ozark, MO (In Person)
$102,500 Salary, Full-Time
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Job Description
Marketing Manager (#2368) Pivotal Talent Search - 5.0 Ozark, MO Job Details $95,000 - $110,000 a year 2 days ago Qualifications Revenue growth Leading SEO campaigns Marketing ROI (MROI) improvement Marketing campaign leadership Market segmentation (product management technique) Product positioning strategy Conversion rates analysis Identifying new business opportunities Marketing company internal data Content marketing strategy Email marketing strategy development Lead Conversion Persona definition Key Performance Indicators B2B business model Sales pipeline Brand messaging Data reporting support Data analytics User personas Marketing analytics Brand positioning Implementation of strategic initiatives Senior level Lead generation activity metrics tracking Marketing positioning Leadership Paid search marketing Manufacturing company experience Communication skills Full Job Description We are seeking a Marketing Manager who can translate company growth objectives into measurable pipeline and market expansion initiatives. This role partners closely with executive leadership to support revenue growth , strengthen market positioning, and execute targeted industry strategies across multiple markets . The Marketing Manager will work alongside a dedicated Data & Systems Lead and Sales leadership team to turn strategic direction into qualified opportunities and measurable business outcomes. This is not a content only or social media role. It is a player/coach - strategic position f ocused on pipeline generation, market positioning, industry targeting, and revenue development. Key Responsibilities 1.Pipeline Contribution Lead marketing initiatives that contribute to pipeline growth and qualified opportunities Develop and execute pipeline generation initiatives across targeted industries Continuously optimize lead quality, engagement, and campaign effectiveness 2. Market & Vertical Strategy Support identification and prioritization of high growth industries and market opportunities Develop vertical specific marketing strategies, including: o Target accounts and buyer personas o Industry positioning and messaging 3. Campaign Strategy & Execution Design and manage integrated marketing campaigns across: o Digital marketing (SEO, paid search, email) o Content initiatives o Industry specific campaigns 4. Performance Analytics & Optimizati on Use data and analytics to: o Evaluate campaign performance o Identify funnel bottlenecks o Support strategic decision making Work closely with the Data & Systems Lead to ensure accurate reporting, attribution, and visibility into pipeline performance 5. Strategic Partnership Partner with Vice President and executive leadership on long term growth initiatives Contribute market insights to support strategic planning Assist in evaluating new market opportunities and expansion initiatives Help translate executive growth strategy into actionable marketing campaigns What This Role Does NOT Own Marketing automation (owned by Systems/Data Lead) CRM/database administration Workflow building and system maintenance Day to day technical configuration of HubSpot Company growth strategy or executive commercial direction Enterprise pricing strategy or executive level market expansion decisions Success Metrics (KPIs) Marketing generated pipeline Pipeline growth within targeted verticals (FDB, Pharma, Data Centers, etc.) Lead to opportunity conversion rates Campaign ROI Contribution to revenue growth Growth in targeted accounts and strategic market segments