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Marketing Director

Job

Legacy Chrysler Dodge Jeep Ram

Island City, OR (In Person)

$46,799 Salary, Full-Time

Posted 1 week ago (Updated 5 days ago) • Actively hiring

Expires 7/21/2026

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Job Description

Marketing Director Legacy Chrysler Jeep Dodge Ram/Legacy Power Sports & RV Island City, OR Full-Time Drive the Brand. Fuel the Growth. Legacy Chrysler Jeep Dodge Ram and Legacy Power Sports & RV is seeking a creative Marketing Director to lead dealership marketing initiatives. This position is responsible for developing and executing strategies that increase brand awareness, drive traffic, generate leads, and support vehicle sales, service, parts, and community engagement as well as tracking inventory for both stores. We are looking for a results-driven professional who understands both traditional and digital marketing and can bring innovative ideas to a fast-paced automotive environment. This position requires an independent individual who can conquer and complete anything that might be thrown at them. Responsibilities Develop and implement comprehensive marketing strategies for sales, service, parts, and dealership events. Manage digital advertising campaigns including Google Ads, social media advertising, SEO, and email marketing. Oversee dealership website content, promotions, inventory merchandising, and lead generation efforts. Create and coordinate advertising campaigns across multiple platforms including print and digital media. Monitor and analyze marketing performance metrics and provide regular reporting on ROI and campaign effectiveness. Manage the dealership's social media presence and online reputation. Coordinate special events, sponsorships, community outreach programs, parades and other promotional campaigns. Work closely with department managers to develop targeted marketing initiatives. Manage relationships with advertising agencies, vendors, media partners, and OEM marketing programs. Maintain brand consistency across all customer-facing materials. Qualifications Strong knowledge of digital marketing, social media management, SEO, SEM, and analytics platforms. Experience with content creation, graphic design coordination, and campaign management. Excellent communication, leadership, and project management skills. Ability to analyze data and make strategic decisions based on performance metrics. Self-motivated, organized, and capable of managing multiple projects simultaneously. Strong attention to detail. Photography, videography, and content creation experience. Preferred Skills Degree in Marketing, Business, Communications, or related field preferred. 1+ years of marketing management experience, preferably in automotive retail. Automotive dealership marketing experience. Experience with CRM and automotive lead management systems. Knowledge of OEM co-op advertising programs. Experience managing vendor relationships and advertising budgets. What We Offer Competitive wage based on experience Health, dental, and vision insurance Paid time off and holidays 401(k) with company match Employee pricing Career growth opportunities Apply Today Interested candidates should submit their resume and a brief cover letter outlining their marketing experience.
Email Resume and Cover Letter To:
nicolecronen@legacyram.com Legacy Chrysler Jeep Dodge Ram and Legacy Power Sports & RV are Equal Opportunity Employers and value diversity in the workplace.
Pay:
$41,599.20 - $51,999.00 per year
Benefits:
401(k) 401(k) matching Dental insurance Employee discount Health insurance Paid time off Retirement plan Vision insurance
Work Location:
In person