Brand Engagement Manager Eat Brands Hoffman Estates, IL Job Details Full-time $60,000 - $70,000 a year 1 day ago Benefits Health insurance Qualifications Business development management Hospitality business promotion Partnership strategy Establishing local partnerships in a community engagement role Program management Customer relationship building Sales Program development Coaching Restaurant management Account development Mid-level Client relationship development Marketing strategy development Brand partnerships Hospitality industry experience Franchise business model Networking through strategic partnership building Partnership marketing Brand activation campaign events In-store marketing Retail brand promotion Marketing operations Strategic partnerships 2 years Full Job Description This isn't a traditional marketing job. We're looking for someone who loves restaurants, loves people and gets satisfaction from helping businesses perform better. As our Brand Engagement Manager, you'll work directly with all North American Eggholic restaurant partners, building strong relationships with owners and operators and helping them turn ideas into action. Some days that might mean helping a restaurant build a plan to increase local traffic. Another day it could be getting an owner excited about a new campaign, developing a local partnership, helping a team improve how they engage with guests, or visiting a restaurant and spotting an opportunity nobody else has noticed. You'll have marketing resources, campaigns, tools and support behind you. Your job is to make things happen. You'll become a key relationship between our brand and our restaurant partners. You'll get to know the restaurants individually, their businesses, their markets, their challenges and their opportunities and work with owners and operators to help them grow. Building genuine, productive relationships with franchise partners and their restaurant teams. Maintaining regular contact with every restaurant and keeping owners engaged with their business and the brand. Helping each restaurant develop practical local plans to drive traffic, awareness, sales and guest engagement. Taking company campaigns, tools and initiatives and helping restaurants execute them successfully. Encouraging, influencing and sometimes challenging restaurant partners to do more when opportunities exist. Owning our Local Store Marketing program and helping restaurants use the tools available to them. Identifying local partnerships with businesses, schools, universities, organizations, events and community groups. Developing restaurant activations and creative ideas that give people a reason to visit. Working with our marketing team to bring strong local opportunities to life through social, digital and creative support. Visiting restaurants, talking to operators and teams, and identifying opportunities first-hand. Sharing successful ideas between locations so that what works in one market can benefit others. Celebrating great execution and creating healthy momentum across the restaurant network. Tracking participation, activity and results so we understand what's working and where additional support is needed. You'll have a clear portfolio and clear objectives, but we don't want someone waiting to be told exactly how to achieve them. We want someone who will take ownership of the role and continually find better ways to engage our partners and grow our restaurants. Your background could come from restaurant operations, franchise support, business development, hospitality leadership, local marketing, field marketing or restaurant management. You might currently be an Operations Manager, Restaurant Manager, Area Manager, Field Marketing Manager, Business Development Manager, Performance Coach or something completely different. We're much more interested in what you're capable of doing than what your current job title says. You should have experience working in hospitality or restaurants and understand the realities of operating a busy restaurant. You don't need 10+ years of experience. You do need energy, maturity, organization and the confidence to build relationships with business owners. We'd like you to have 2+ years of relevant hospitality or restaurant experience gained through either:

Restaurant Operations:

restaurant management, multi-unit operations, training or field support.

Franchising:

working with franchise owners, supporting franchise locations or operating within a franchise system.

Marketing:

particularly restaurant, field, local or experiential marketing.

Business Development:

building partnerships, developing accounts or growing existing business relationships.

Hospitality Leadership:

running an independent restaurant, managing teams or being responsible for restaurant performance. It's whether our restaurant partners know you, trust you and respond when you call. It's seeing more restaurants participating in local activity. It's helping an owner who has lost momentum become excited about their business again. It's spotting an opportunity in a local market and turning it into something real. It's seeing a great idea work in one restaurant and getting five more restaurants to try it. And ultimately, it's being able to demonstrate that stronger franchise engagement and better local execution are helping our restaurants grow. We're building the next stage of our restaurant brands, and this is an opportunity to join while there's still plenty of room to make an impact. You'll be given a defined area of responsibility, access to our restaurant partners and support from our operations and marketing teams, but you'll also have the freedom to shape how the role develops. For someone ambitious, commercially minded and passionate about hospitality, there's significant opportunity to grow with us. If you're a restaurant person who understands people, knows how to create energy and enjoys turning ideas into results, we'd like to hear from you.

Pay:

$60,000.00 - $70,000.00 per year

Benefits:

Health insurance

Work Location:

Hybrid remote in Hoffman Estates, IL 60169