A Brand Manager manages and coordinates marketing activities for a single brand within a company's portfolio. Works within larger marketing team. Monitors demand for the brand. Identifies potential new customers; develops strategies for increasing sales or market share.
Design Director, Branding Rheaction San Francisco, CA Job Details Full-time $150,000 - $170,000 a year 3 hours ago Qualifications Visual communication design Brand identity design Cross-functional communication Branding project leadership Art direction Full Job Description Design Director, Branding Full-Time Remote 150,000-170,000 USD /
Year Job Description:
Our client is hiring a Design Director, Branding to own and drive the brand in the US — a hands-on IC role focused on design, not management, with leadership growth potential. You'll both architect the brand (what it looks like, its voice, how it talks to consumers) and execute it — breathing life into the content and assets that bring the brand to life. You'll be the "master of truth" for the brand and visual system, working closely with the marketing lead and product functions, translating brand strategy into visuals, campaigns, narratives, and customer experiences, and making technology clear and culturally relevant. As it scales, this can expand into bringing on contractors or a team. What You'll Own Own, drive, and execute brand in the US — visual identity, voice, and how the brand presents itself Translate brand strategy into visuals, campaigns, narratives, and customer experiences High-quality assets: launch materials, presentations, campaigns, social, web pages, brand content Design concepts that make the technology clear and culturally relevant Establish scalable, consistent design principles; bring in contractors/a team as needed Partner with Marketing, Product, and Leadership on brand consistency and key moments Requirements 8+ years in design, specializing in brand identity, visual systems, campaigns, and creative direction A very strong portfolio Deep understanding of brand as a strategic business function Strong strategic thinking and hands-on execution; skilled in structure and detail Experienced across visual assets, narratives, campaigns, and communication systems Execution and Ownership Ships fast, with a high-quality bar Master-of-truth ownership of the brand; strong cross-functional collaboration Adaptable to a fast-paced startup with high standards Background Consumer a plus; hardware a bigger plus; luxury/DTC/wellness/tech brands preferred.