Oversee the day-to-day execution of the marketing department across multiple ecommerce brands
Coordinate priorities and workflows across ecommerce, email/SMS, social media, content creation, and customer service teams
Lead weekly marketing meetings, project planning, and campaign execution processes
Ensure campaigns, launches, promotions, and key initiatives are delivered on time and at a high standard
Drive accountability, follow-through, and cross-functional communication across the organization
Maintain marketing calendars, launch schedules, and project timelines Ecommerce & Shopify Leadership
Serve as a key stakeholder in the management and optimization of Shopify storefronts across the brand portfolio
Partner with the team on merchandising, promotions, product launches, and site optimization
Collaborate with external web development partners on site enhancements, troubleshooting, and new initiatives
Monitor and improve key ecommerce metrics including conversion rate, AOV, retention, and customer experience
Support the growth and performance of multiple DTC brands while maintaining a consistent customer experience Agency & Vendor Management
Act as the primary point of contact for external paid media agencies managing Meta, Google Search, and other acquisition channels
Coordinate strategy discussions, reporting reviews, campaign launches, and performance analysis with agency partners
Manage relationships with marketing technology partners including Klaviyo, Attentive, Tapcart, and other ecommerce platforms
Ensure all external partners remain aligned with company goals and marketing priorities Strategic Planning & Growth
Partner with the Head of Marketing to identify growth opportunities across acquisition, retention, content, and customer experience
Contribute recommendations for campaign strategy, channel optimization, and customer lifecycle improvements
Analyze performance data, customer behavior, and market trends to identify opportunities for growth
Help shape quarterly marketing priorities and execution plans
Bring forward new ideas, technologies, and best practices that can improve marketing performance AI & Process Innovation
Identify opportunities to integrate AI into marketing, content creation, customer experience, and operational workflows
Develop systems and processes that improve team efficiency and scalability
Stay informed on emerging ecommerce, marketing, and AI trends
Lead adoption of tools and workflows that help the organization move faster and operate more effectively Cross-Functional Collaboration
Work closely with warehouse and fulfillment teams to support launches, promotions, inventory planning, and customer communication
Collaborate with customer service leadership to surface customer insights and identify operational improvements
Ensure alignment between marketing initiatives and operational capabilities Reporting & Analytics
Track, analyze, and report on key marketing and ecommerce KPIs
Monitor performance across acquisition, retention, content, and customer experience channels
Prepare weekly and monthly performance summaries and actionable recommendations
Support forecasting, planning, and growth initiatives with data-driven insights Qualifications Required
4+ years of experience in ecommerce, digital marketing, marketing operations, or a related field
Strong Shopify experience with a deep understanding of ecommerce operations
Experience working within a DTC ecommerce brand
Experience managing cross-functional projects, stakeholders, and competing priorities
Familiarity with Klaviyo, Attentive, and ecommerce retention marketing
Experience collaborating with paid media agencies
Strong analytical, organizational, and problem-solving skills
Excellent communication and leadership abilities Preferred
Previous experience managing or leading team members
Experience with Tapcart or mobile commerce platforms
Experience working closely with warehouse, fulfillment, or operations teams
Experience implementing AI tools or workflow automation
Experience in a high-growth consumer brand environment
Experience managing multiple ecommerce brands or product categories

Pay:

$70,000.00 - $85,000.00 per year

Benefits:

401(k) Dental insurance Employee discount Vision insurance

Work Location:

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