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Experian

Director of Product Marketing (US Remote)

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What they do

A Director of Product Marketing manages the development and execution of a marketing strategy for a particular product or group of products. Oversees marketing and advertising staff. Monitors demand for the product. Identifies potential new customers; develops strategies for increasing sales or market share.

$188,726 / year median in the U.S.

+8% projected growth

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Job Description

Director of Product Marketing (US Remote) __vacancyopjusttionswidget.opt-Location __ Allen __vacancyopjusttionswidget.opt-Department__ Product Management __vacancyopjusttionswidget.opt-Employment__ Permanent __vacancyopjusttionswidget.opt-Role Type__ Home __vacancyopjusttionswidget.opt-Schedule__ Full Time __vacancyopjusttionswidget.opt-Salary Range__ $153,075
  • $275,535 Apply Shortlist Send similar jobs by email Share Return to jobs page Role Overview You will lead portfolio marketing across Platform, Decisioning, Analytics, Identity, and Fraud capabilities.
You will turn complex products into clear customer propositions, align marketing with product priorities, and help regional teams bring solutions to market effectively. You will also lead a team of five and use market and customer insights to improve portfolio strategy and adoption. This remote position reports to the SVP of Portfolio Marketing and oversees a team of five.
You will have opportunity to:
Define positioning and value propositions across Platform, Decisioning, Analytics, Identity, and Fraud capabilities. Translate complex products and capabilities into clear customer outcomes and market-facing offers. Partner with Product leadership to align portfolio marketing with product roadmaps and launch priorities. Work with regional Go To Market teams to prioritize propositions based on customer needs and commercial opportunities. Develop playbooks, demos, calculators, and other tools that help teams understand and sell the portfolio. Lead product launches and adoption efforts across regional teams and customers. Use pipeline, win/loss, and product usage data to improve propositions and inform product decisions. Lead and develop a team of five direct reports. Experience and Skills Extensive experience in Product Marketing, Product Management, or Strategy. Experience working in B2B, data, analytics, or platform environments. Experience developing positioning and value propositions for technical products or capabilities. Experience translating technical offerings into differentiated, customer-focused propositions. Experience prioritizing market opportunities based on customer needs and revenue potential. Experience partnering across Product, Sales, and Marketing organizations. Experience creating tools, assets, and frameworks that support field teams and product adoption. Experience using commercial, customer, or product data to guide portfolio or product decisions. Travel up to 10% About Experian Experian is a global data and technology company, powering opportunities for people and businesses around the world. We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more. Experian invests in people and new advanced technologies to unlock the power of data. We have an amazing team of 25,200 people in 32 countries.
Benefits/Perks:
Our uniqueness is that we celebrate yours. Experian's people first, inclusive and purpose driven culture is multi award-winning; World's Best Workplaces™ 2025 (Fortune Global Top 25), Great Place To Work™ in 26 countries to name a few. Check out Experian Life on social or explore our Careers Site to understand why. Our compensation reflects the cost of labor across several U.S. geographic markets. The base pay range for this position is listed above. Within this range, individual pay is determined by work location and additional factors such as job-related skills, experience, and education. You will be also eligible for a variable pay opportunity. Experian is proud to be an Equal Opportunity Employer for all groups protected under applicable federal, state and local law, including protected veterans and individuals with disabilities. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.
Benefits/Perks:
Great compensation package and bonus plan Core benefits including medical, dental, vision, and matching 401K Flexible work environment, ability to work remote, hybrid or in-office Flexible time off including volunteer time off, vacation, sick and 12-paid holidays Explore all our exciting benefits here: https://myexperianbenefits.com/ Recruitment Fraud Awareness
  • Experian's recruitment process is conducted only through authorised channels.
Recruitment communications will only be sent from an @ experian.com email address. Experian will never ask candidates to make any payment as part of an application, interview, assessment, onboarding, or recruitment process. To apply for roles or verify opportunities, please visit experian.com/careers . Apply Shortlist Send similar jobs by email Share Explore Experian's award winning 'people first' culture. Being part of Experian is exciting. Every day brings new challenges, new opportunities, new ways for us to do what we do best: using our innovative technologies and data to work in new and surprising ways. All brought together in a single thought: Discover the Unexpected. Learn more Click to play List #1 Recommended Jobs Solutions Architect
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Benefits

  • Paid Time Off (PTO)
  • Volunteer Time Off (VTO)
  • 401(k) Plans
  • Bonuses/Stipends