A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.
Part-time Marketing Manager Beacon Leadership Academy, Inc. Stokesdale, NC Job Details Part-time $30 an hour 2 days ago Benefits Flexible schedule Qualifications Customer communication Sales Facebook Marketing analytics Community relationship building Instagram Digital design
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Job Summary Join the Beacon Leadership Academy team as a Part-time Marketing Manager, where you'll spearhead innovative marketing initiatives that elevate our school's visibility and engagement. This role offers the opportunity to lead digital and face-to-face marketing campaigns, to bring our revolutionary education model to more children and families. You'll be at the forefront of crafting compelling content, managing advertising strategies, and leveraging data-driven insights to optimize performance—all while working in a flexible, supportive environment that values your expertise and creativity.
Responsibilities:
Develop and execute comprehensive marketing strategies across multiple channels, including digital, social media, print, and community engagement efforts. Create compelling social media content, managing content calendars, and ensuring alignment with brand messaging. Manage and optimize social media advertising campaigns on platforms such as Facebook and Instagram to increase brand awareness and customer engagement. Analyze web analytics reporting and other data sources to measure campaign performance, identify trends, and inform future marketing decisions. Manage marketing budgets effectively while tracking ROI to maximize demand generation marketing efforts. Implement marketing automation tools to streamline campaigns, nurture leads, and improve overall marketing efficiency. Be on campus, weekly, to take photos and video for content creation Plan and run community engagement opportunities, such as attending local events, hosting events on-campus, or other outreach initiatives.
Skills:
Proficiency in SEO techniques to enhance online visibility and organic search rankings. Strong knowledge of multichannel marketing strategies including digital marketing, email marketing, print advertising, and social media marketing. Experience with video editing, graphic design, and visual content creation. Skilled in managing marketing projects from inception through execution with attention to deadlines and budget constraints. Expertise in using CRM systems for customer segmentation, campaign management, and performance tracking. Demonstrated ability in content writing that is engaging, clear, and aligned with brand voice. Familiarity with Google AdWords and Facebook Advertising platforms for targeted ad campaigns. Strong analytical skills for web analytics reporting and data-driven decision making. Excellent face-to-face communication and sales skills Join us as a Part-time Marketing Manager if you're passionate about crafting innovative campaigns that make an impact!
