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Dexian

Senior Manager Direct Marketing

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What they do

A Marketing Manager manages and coordinates marketing activities for a company. Oversees marketing and advertising staff. Monitors demand for company products or services, business and industry competition, and prices. Identifies potential new customers; develops strategies for increasing sales or market share.

$137,486 / year median in the U.S.

-3% projected decline

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Job Description

Job Title:
Direct Mail Marketing Manager Pay range: $65 - 68.49/hr.
Duration:
16 months
Location:
Remote Job Summary:
We are looking for a marketing specialist with experience in planning and executing direct mails campaigns for identified product offerings. This role allows for end-to-end leadership in developing and rolling out the roadmap for this channel and involves high collaboration with external agencies as well as multiple internal teams like product, product marketing, analytics and design teams.
Responsibilities:
Collaborate with cross functional team to identify opportunities for direct mail campaign Develop and implement direct mail campaigns to effectively reach specific target audiences Generate compelling content and design elements for direct mail materials Develop a learning agenda for each campaign and partner closely with analytics to analyze and assess campaign performance metrics, providing insights for optimization Be in the know of the industry trends and adherence to the best practices in direct mail marketing
Requirements:
Proven track record in direct mail marketing for Credit Card and lending products Strong strategic thinking and creative skills Proficient in project management, ensuring timely deliverables Strong collaboration skill set and ability to communicate effectively in situations where hard messages have to be delivered Familiarity with analytics tools to measure and interpret campaign performance Capacity to work independently and meet established deadlines What client
Offer:
Opportunity to contribute significantly to marketing initiatives. Collaborative and professional work environment. Dexian stands at the forefront of Talent + Technology solutions with a presence spanning more than 70 locations worldwide and a team exceeding 10,000 professionals. As one of the largest technology and professional staffing companies and one of the largest minority-owned staffing companies in the United States, Dexian combines over 30 years of industry expertise with cutting-edge technologies to deliver comprehensive global services and support. Dexian connects the right talent and the right technology with the right organizations to deliver trajectory-changing results that help everyone achieve their ambitions and goals. To learn more, please visit https://dexian.com/ . Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.