Marketing & Social Media Manager

Marketing & Social Media Manager South East Pickleball Partners Murfreesboro, TN Job Details Full-time From $47,989.36 a year 17 hours ago Benefits Health insurance Paid time off Employee discount Flexible schedule Referral program Qualifications Customer communication Stakeholder relationship building Full Job Description Marketing & Social Media Manager for multi location pickleball club. The Regional Marketing & Social Media Manager is responsible for developing and executing marketing strategies that increase brand awareness, memberships, programming participation, event attendance, and community engagement across multiple pickleball facility locations and SEPP. This role oversees regional social media presence, local marketing campaigns, partnerships, content creation, promotions, and community outreach while ensuring brand consistency across all facilities. The ideal candidate is highly organized, creative, community-focused, and passionate about building an engaging customer experience through digital and local marketing efforts. Social Media Management Manage social media accounts for all assigned locations Create and schedule engaging content across platforms including: Instagram Facebook TikTok LinkedIn YouTube Develop monthly content calendars Monitor engagement, comments, messages, and community interaction Capture and edit photo/video content at facilities and events Maintain consistent branding and messaging across locations Stay current on social media trends and platform updates Content Creation Create promotional graphics, reels, stories, and short-form videos

Highlight:

Events Leagues Clinics Tournaments Member experiences Coaches Grand openings Partnerships Facility amenities Coordinate branded marketing materials for facilities Work with leadership on campaign development Marketing Strategy Execute regional marketing initiatives to drive: Membership growth Event participation Community engagement Brand awareness Assist with grand opening campaigns and special events Coordinate and assist with seasonal promotions and campaigns Support membership sales initiatives through marketing efforts Develop local outreach and grassroots marketing opportunities Community Partnerships & Outreach Build relationships with: Local businesses Schools Corporate partners Nonprofits Community organizations Coordinate sponsorship opportunities and community partnerships Represent the company at networking and community events Assist with local promotional partnerships and cross-promotions Event Marketing & Support Promote tournaments, leagues, clinics, camps, and special events Assist with event setup, branding, signage, and marketing execution Coordinate photography and media coverage at events Support on-site activation and engagement initiatives Brand Management Ensure all marketing materials align with company branding standards Maintain professionalism and consistency across all public-facing platforms Protect and strengthen the company's brand reputation Analytics & Reporting Track and report key marketing metrics including: Social media engagement Membership lead generation Campaign performance Event participation Audience growth Advertising ROI Provide monthly marketing performance reports to leadership Recommend improvements based on analytics and trends Qualifications Experience in marketing, social media management, or brand development Strong understanding of social media platforms and content trends Experience with Canva, Adobe Creative Suite, or similar design tools preferred Photography/video editing experience preferred Strong organizational and communication skills Ability to manage multiple locations and priorities simultaneously Event marketing experience preferred Passion for sports, fitness, hospitality, or pickleball strongly preferred Key Skills Content creation Social media strategy Community engagement Event promotion Brand management Marketing analytics Communication Organization Creativity Relationship building Performance Metrics / KPIs Membership lead generation Social media engagement growth Audience growth Event attendance Campaign ROI Membership conversion support Community partnership growth Brand consistency Customer engagement levels Work Environment Combination of office, facility, and event-based work Travel between regional locations may be required Flexible schedule including evenings/weekends for events and tournaments Physical Requirements Ability to travel to locations throughout Tennessee and Alabama Ability to stand, walk for long periods of time Ability to squat/bend Ability to occasionally lift, push, pull 60lbs

Job Type:

Full-time Pay:

From $47,989.36 per year

Benefits:

Employee discount Flexible schedule Health insurance Paid time off Referral program

Work Location:

On the road