EDUCATION / EXPERIENCE

High School Diploma or GED equivalency required. Bachelor's degree in Marketing, Communications, Graphic Design, Journalism, Public Relations, Multimedia, or related field preferred. Equivalent education and/or professional experience will be considered. One-to-three years of relevant experience A portfolio demonstrating graphic design, photography, videography, and other creative work is required.

QUALIFICATIONS / SPECIFIC SKILLS / KNOWLEDGE

Valid Texas Drivers License and good driving record Excellent verbal and written communication skills Strong understanding of social media trends, platform behavior, audience engagement, and content strategy Demonstrated experience creating marketing materials through graphic design, photography, video production, and copy writing Proficiency in Canva, Adobe Photoshop and Illustrator, and professional video editing software Keen eye for design using visual design principles, typography, composition, branding, and creative storytelling Self-motivated with the ability to think independently, solve problems, and maintain exceptional attention to detail, organization, and brand consistency Strong interpersonal skills with the ability to build trust and encourage participation in marketing initiatives and storytelling opportunities

RESPONSIBILITIES & DUTIES

(E) - Essential function of job duties Adhere to & promote Goodwill's performance standards & Core Values. Foster a positive team environment. (E) Serve as the primary content producer for Goodwill West Texas by creating graphic designs, photography, video, social media content, and other written and visual marketing materials. (E) Produce strategic multimedia content for social media channels while monitoring trends, platform behavior, and content performance to optimize future content for increased audience engagement and reach. (E) Respond to comments and messages in a timely, professional manner while fostering a positive online community. (E) Design newsletters, promotional materials, presentations, signage, advertisements, event materials, and other print and digital marketing pieces while ensuring all communications reflect Goodwill West Texas' brand. (E) Collaborate with internal departments to develop creative marketing materials and communication solutions that support organizational initiatives. (E) Collaborate with the Director of Communications and Marketing to utilize paid social and other digital advertising campaigns. (E) Compile and maintain monthly social media and marketing performance reports. (E) Represent and promote Goodwill West Texas through community events and outreach opportunities as needed. (E) Communicate professionally and positively with co-workers and others. Perform other duties and responsibilities as assigned by supervisor.

Job Type:

Full-time Pay:

From $40,000.00 per year

Benefits:

401(k) Dental insurance Health insurance Life insurance Paid time off Vision insurance

Experience:

Marketing:

1 year (Preferred)

Work Location:

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