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Admissions and Marketing Director
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Pointe Meadows Health and Rehabilitation
Lehi, UT (In Person)
Full-Time
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Job Description
Admissions and Marketing Director Pointe Meadows Health and Rehabilitation - 4.4 Lehi, UT Job Details Full-time 1 hour ago Benefits Paid training Health insurance Dental insurance Tuition reimbursement Paid time off Vision insurance 401(k) matching Employee discount Life insurance Referral program Qualifications Business development management Community partnership development Skilled nursing facility experience Long term care experience Medicare Referral-based lead generation Sales referrals Sales experience within healthcare Regulatory compliance Care documentation Mid-level Marketing management Healthcare provider promotion Medicaid health insurance Patient experience leadership Healthcare referral management Overseeing care coordination Clinical information systems Compliance documentation Sales development Organizational skills Promotional community events Data-driven problem-solving Medicaid Business development within healthcare Productivity software Client referrals Community relationship building Care coordination Communication skills Full Job Description Pointe Meadows Health and Rehabilitation is a 5-star Medicare-rated skilled nursing facility committed to providing exceptional short-term rehabilitation and long-term care. Our team is dedicated to delivering compassionate, patient-centered services in a welcoming and supportive environment. We are seeking a dynamic and results-driven Admissions & Marketing Director to join our leadership team and help drive census growth, community engagement, and excellence in patient experience. Position Summary The Admissions & Marketing Director is responsible for leading all facility admissions processes while developing and executing strategic marketing initiatives to drive census growth and strengthen relationships with referral partners. This role is ideal for a motivated professional who excels in relationship-building, healthcare sales, and patient coordination. Key Responsibilities Admissions Manage and coordinate all incoming patient referrals and admissions Conduct clinical and financial screenings alongside the clinical leaders and business office to ensure appropriate placement Communicate effectively with hospitals, physicians, families, and case managers Facilitate smooth and timely admissions processes Maintain accurate documentation and compliance with regulatory standards Marketing & Business Development Develop and implement a strategic marketing plan to increase census Build and maintain relationships with referral sources (hospitals, physicians, case managers, community organizations) Conduct regular outreach, networking, and community events Track and analyze referral trends and occupancy data Represent the facility professionally in the community Qualifications Previous experience in healthcare admissions, marketing, or business development (skilled nursing/LTC preferred) Strong knowledge of Medicare, Medicaid, and insurance processes Excellent communication, interpersonal, and organizational skills Proven ability to build relationships and drive results Self-motivated with strong problem-solving skills Proficiency with EMR systems and