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Marketing Manager
Job
Robert Half
Sandy, UT (In Person)
Full-Time
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Job Description
We are looking for a Marketing Manager to lead strategic marketing initiatives for our services organization in Sandy, Utah. This role will shape brand messaging, guide campaign execution, and help ensure marketing efforts support revenue, budget, and profitability objectives. The ideal candidate brings strong planning skills, sound judgment, and the ability to coordinate cross-functional projects with consistency and attention to detail.
Responsibilities:
- Build and manage an annual marketing roadmap that aligns promotional efforts with organizational goals for growth, financial performance, and market visibility.
- Direct the development of brand messaging and identity standards, and promote consistent use of approved language and visual guidelines across departments.
- Oversee the creation, review, and distribution of marketing materials, including brochures, postcards, flyers, catalogs, letters, and email promotions.
- Lead advertising and outreach initiatives across appropriate channels, including trade programs, publication placements, and other targeted campaign opportunities.
- Support website content updates, design coordination, and ongoing maintenance to keep digital information accurate, relevant, and aligned with brand standards.
- Partner with internal stakeholders on public relations efforts, social media opportunities, and audience engagement strategies that broaden awareness and reach.
- Maintain organized marketing records, reference materials, and competitor campaign files to support planning, execution, and performance tracking.
- Contribute to publication and graphic design coordination, including review support for recurring digital and print communications.
- Help strengthen communication and workflow across departments by identifying process improvements, documenting procedures, and addressing operational gaps where responsibilities intersect.
- Serve as a marketing liaison for internal committees, partner initiatives, and cross-functional meetings, while providing support for special projects, promotional deadlines, and product development efforts as needed.