Overview LAB Midwest, the largest distributor of technical education and STEM learning systems in the USA, is adding a Marketing Manager to lead the marketing efforts of our portfolio of three education technology companies and those of a non-profit client (the companies). Under the direction of the

Vice-President of Marketing:

Manage the companies' Marketing activities. Oversee the Marketing Coordinator. Oversee content creation, including product, company and customer videos, case studies, white papers, flyers, social media, blast emails, etc. Manage the marketing calendar, including the timing of social media posts, videos, blast emails and related actions. With the assistance of the Marketing Coordinator, ensure product literature is current and available to the business development team. With the assistance of the Marketing Coordinator, oversee all participation in all trade shows, supplier sales training events, company events, customer ribbon cuttings and grand openings, STEM events, etc. Plan, coordinate and produce company webinars. Schedule regular updates with suppliers. Engage and collaborate with the marketing teams of our partner companies. With the assistance of the Marketing Coordinator, plan, coordinate and oversee client training events. Assist in the preparation of sales presentations and PowerPoints.

Personality Traits:

Highly organized and detail oriented. Consistently dependable

• our success depends greatly on this position. Collaborative
• working positively with suppliers, business development people, outside resources and leadership. Creativity is key. This person will generate ideas for content, webinars, campaigns and events. Sense of urgency
• we move fast so this person must be able to keep up or, better yet, stay ahead.

Positive and energetic. We put people first. Team player and an individual contributor to a high-performing team.

Skills, Abilities & Traits:

Related Marketing experience a huge plus. Near-perfection in written communication. Well-honed verbal communication skills. Event management experience appreciated. Leadership

• you'll be managing a key member of our marketing team.

Proficient with the Microsoft Office Suite. Experience with Microsoft Dynamics a benefit.

Education & Experience:

Experience and / or education on par with a baccalaureate degree in marketing, communications or related field.

Pay:

$50,000.00

• $65,000.

00 per year

Benefits:

401(k) Retirement plan

Work Location:

In person