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Compunnel, Inc.

Senior Measurement Strategist - Media Management Strategist

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What they do

A Marketing Consultant either independently or for a consulting firm, provides marketing expertise to client businesses.

$107,366 / year median in California

-6% projected decline

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Job Description

Job Summary We are seeking a Senior Measurement Strategist with extensive customer-facing consulting, marketing analytics, and media measurement experience. The role will partner with leading brands to analyze the business impact of advertising, optimize media investments, and guide customers from use case design through value realization across measurement solutions. The ideal candidate will serve as a trusted advisor to executive and operational stakeholders, translating complex data into actionable insights that influence marketing and media strategies while aligning Commercial, Services Delivery, Product, Engineering, and Data Science teams to drive measurable customer outcomes. Key Responsibilities
  • Apply deep measurement expertise to guide customers from use case design through value realization across measurement solutions.
  • Partner with enterprise customers to develop Learning Agendas, formulate hypotheses, identify opportunities, and deliver data-driven insights that inform marketing and media planning.
  • Act as a trusted product and media expert to drive adoption, enhance usage, and identify future opportunities across customer accounts.
  • Build and maintain strong executive and operational relationships while identifying customer challenges and opportunities.
  • Identify and drive account growth opportunities, including product expansion, analytics services, upsells, and renewals, in partnership with Commercial teams.
  • Contribute to thought leadership through whitepapers, case studies, and internal and external initiatives.
  • Collaborate across Commercial, Services Delivery, Product, Engineering, and Data Science teams to ensure seamless execution and measurable customer impact.
  • Apply analytical and storytelling skills to communicate insights and recommendations that support customer decision-making. Required Qualifications
  • 10+ years of customer-facing and consultative account management experience within a SaaS, AdTech, media agency, or digital media services organization.
  • 6+ years of experience in marketing analytics, including media, customer, digital, or big data analytics.
  • Experience with campaign management, experimental design, and performance optimization.
  • Deep understanding of the advertising technology ecosystem, including TV, DMPs, DSPs, SSPs, ad servers, and publishers, as well as how these platforms operate, are purchased, and work together.
  • Strong analytical and strategic problem-solving skills with the ability to translate data into actionable business insights.
  • Excellent communication and storytelling skills, with the ability to distill complex data into clear and compelling narratives for diverse audiences.
  • Proven ability to build trust and strong relationships with executive and operational stakeholders.
  • Strong organizational and attention-to-detail skills with the ability to operate effectively in a fast-paced, entrepreneurial environment.
  • Ability to lead customers through ambiguity and guide them toward effective business outcomes. Preferred Qualifications
  • Experience managing and growing SaaS or subscription revenue within existing customer relationships.
  • Experience with marketing measurement, attribution, and media analytics solutions.
  • Experience identifying and supporting account expansion, product adoption, and renewal opportunities.
  • Willingness to travel to customer sites as needed.