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Rose International

Integrated Marketing Specialist, PC Gaming

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What they do

A Marketing Specialist develops marketing plans and strategies for businesses. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.

$73,792 / year median in California

-2% projected decline

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Job Description

  • This role is supporting NVIDIA
  • Required Education:
  • Bachelor's degree
Preferred Education:
  • Master of Business Administration (MBA)
Required Skills and Experience:
  • 4+ years marketing management experience, ideally within the PC gaming or gaming industry and/or high-tech creative agency or equivalent experience
  • Strong project, asset, and people management skills; ability to define and track schedules and clearly prioritize high-impact activities.
  • Ability to multitask under tight time frames.
  • The ability to handle pressure in a fast-paced and changing environment
  • Ability to work cross-functionally across many levels of organization
  • Strong interpersonal skills and experience building presentations and hosting meetings
  • Excellent written and verbal communications
  • Undergraduate degree required
Preferred Skills and Experience:
  • Deep passion, interest, and/or experience in gaming
  • Hands-on expertise and understanding of GeForce products and technologiesJoin the GeForce Consumer Marketing team and help shape the future of PC gaming.
As an Integrated Marketing Specialist, you'll help develop and execute global marketing campaigns that drive awareness and demand for GeForce products, technologies, and some of the biggest PC gaming titles.

You'll work at the intersection of gaming publishers, product teams, creative, digital marketing, sales, regional marketing, partners, and executives to bring high-impact campaigns to life.
Responsibilities:
  • Plan and execute integrated marketing initiatives for PC's biggest titles, major product/technology launches, product promotions, brand initiatives and key selling period promotions in support of GeForce and corporate goals.
  • Drive end-to-end execution of GeForce gaming initiatives, overseeing tactics and deliverables, and maintaining regular communications with stakeholders to track program status and keep campaigns on schedule.
  • Collaborate with game publishers and cross-functional teams (product, creative, digital marketing, and regional teams) to deliver coordinated digital marketing activities.
  • Lead development and deployment of high-impact creative across static, video, web, social, email, partner, and r/etail channels, ensuring assets are on-brand and optimized for gamer engagement.
  • Organize and manage NVIDIA and partner asset libraries, including key arts, logos, screenshots, videos, sell sheets, ensuring easy access and consistent usage.
  • Measure campaign performance and share insights, providing analysis, dashboards, and clear recommendations for optimization.
  • Maintain comprehensive documentation of campaign processes, ensuring transparency and knowledge-sharing among team members.
  • Only those lawfully authorized to work in the designated country associated with the position will be considered.
  • Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client's business needs and requirements.