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DM
DuCharme, McMillen & Associates Inc
Marketing Specialist
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Based on Indiana data
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What they do
A Marketing Specialist develops marketing plans and strategies for businesses. Researches consumer demand and industry market data, provides specialized information on advertising and promotional resources.
$62,498 / year median in Indiana
+2% projected growth
Job Description
Marketing Specialist DuCharme, McMillen & Associates Inc - 3.1 Fort Wayne, IN Job Details Full-time 23 hours ago Benefits Paid parental leave Parental leave Employee stock ownership plan Qualifications Computer operation Microsoft Excel Microsoft Outlook Research B2B business model Stakeholder management Full Job Description As an employee-owned company, DMA prioritizes employees. Low turnover rates and tenured teams are living proof: 2025 Great Places to Work Certified Employee stock ownership program eligibility begins on day one of employment (ESOP contribution is targeted at 6% of your annual compensation) Company paid parental leave Generous time off package Multiple benefit plans, eligibility begins on day one of employment Culturally focused on work/life balance, and the overall wellness of our employees Position Summary The Marketing Specialist supports the development and execution of strategic marketing campaigns and initiatives to drive brand awareness, lead generation, and customer engagement. This role collaborates with internal teams to deliver high-quality marketing content and experiences, and contributes to divisional marketing strategy and planning. This position is ideal for a motivated marketer with 2-3 years of B2B experience who thrives on organization, learning, and growth. Essential Duties and Responsibilities Strategy, Planning, & Execution Support the development and execution of strategic marketing campaigns and initiatives. Manage projects and workflows in ClickUp to ensure deliverables stay on schedule. Campaign & Content Development Assist in the creation and distribution of digital and print content, leveraging AI tools to transform subject matter input into content drafts. Assist in campaign reporting using HubSpot and Google Analytics. Collaboration & Stakeholder Engagement Collaborate with internal teams and centralized marketing groups to execute campaigns. Work with marketing leaders to prioritize and manage marketing activities. Performance Analysis & Reporting Collect and analyze marketing data to identify trends and opportunities. Brand, Compliance, & Quality Standards Ensure marketing materials comply with brand standards and regulatory guidelines. Continuous Improvement & Additional Responsibilities Support team collaboration and participate in training activities. Perform other duties as assigned. Education and Qualifications Bachelor's degree in Marketing, Communications, PR, Journalism, or a related field 2-3 years of B2B marketing experience (professional services experience preferred) Basic understanding of marketing principles, digital channels, and content creation Proficiency in Microsoft Office (Word, PPT, Excel, Outlook) required Familiarity with multi-channel marketing tools and platforms such as Google Analytics and HubSpot preferred Experience with project management software such as ClickUp, Asana, Monday, or similar Ability to leverage AI for research and content drafting Team-oriented with the ability to collaborate effectively with colleagues Strong critical thinking skills with a proactive approach to identifying and resolving challenges Ability to work independently and collaboratively Strong prioritization, organizational, and project management skills Ability to manage time effectively, meet deadlines, and adapt to changing priorities