Digital Personalization Sr. Marketing Consultant

Location:

4910

Tiedeman Road, Brooklyn Ohio Location:

Mobile - In office 3 days a week. About the

Job:

Work at the direction of the Marketing Manager with strategy development, deployment, and tracking/reporting digital personalization and testing programs.

Essential Job Functions:

Builds and sustains excellent working relationships with colleagues, clients and partner organizations. Collaborates with internal cross-functional partners to produce measurable outcomes. The Digital Marketing & Operations team collaborates across the Enterprise to use the Adobe suite for marketing strategies and campaigns. Support the marketing manager and Enterprise Marketing department in all aspects of Adobe and the martech stack. Collaborate across teams to ensure efficient use of Adobe for marketing delivery to clients. Works directly with the marketing manager to develop, build and deploy programs including: program strategy, creative development, testing, deployment and tracking. Partner with marketing analytics to identify opportunities, establish goals, and provide a cadence around measurement. Support personalization efforts utilizing Adobe through journey mapping. Collaborate with marketing analytics to monitor business results of programs and adjust them based on data, analytics, and research insights. Gather requirements from stakeholders for campaign execution. Manages reporting and tracking functions for assigned campaigns. Effectively communicates timely recommendations and implications to internal clients and partners based on business objectives and best practices. Recommends and implements tests and applies insights to future campaigns. Be the voice of marketing to the i2 squad by providing marketing and industry insights. Create prioritization and a hierarchy for programs and execution. Demonstrated results from use of insights; thought leader in area of expertise; able to apply basic anal Understands consumer trends/behavior and the role of marketing in impacting business goals. Identifies project problems/risks, proposes solutions, and escalates to leadership for timely resolution, if necessary.

Required Qualifications:

Bachelor's Degree; 5years minimum professional experience Ability to analyze, summarize and interpret complex data and information; can move logically from findings to conclusions Detail-oriented; ability to organize and prioritize workload Ability to work across departments and influence when needed Can prepare and present data/findings in a concise and understandable format; via documentation and stand-up presentation skills Ability to work independently on relatively complex matters with minimal supervision, while proactively sharing timely status updates and information Knowledge of online concepts, design and best practices Ability to adapt quickly to changing priorities; capable of operating in a dynamic environment. Experience with Adobe suite of products is preferred. Highly skilled with Microsoft Office products including: Excel, PowerPoint, Word This position is NOT eligible for employment visa sponsorship for non-U.S. citizens.

COMPENSATION AND BENEFITS

This position is eligible to earn a base salary in the range of $71,000.00 - $125,000.00 annually. Placement within the pay range may differ based upon various factors, including but not limited to skills, experience and geographic location. Compensation for this role also includes eligibility for incentive compensation which may include production, commission, and/or discretionary incentives. Please click here for a list of benefits for which this position is eligible. Key has implemented an approach to employee workspaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment.

Job Posting Expiration Date:

07/03/2026 KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law. Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com. #LI-Hybrid KeyBank is an organization collectively committed to helping you unlock your potential and discover what truly drives you. Working here means sharing our purpose to help our clients, colleagues, and communities thrive. You'll find genuinely supportive teammates, a flexible, inclusive work environment, challenging projects, accessible leaders, and opportunities to grow in your position and your career. For 200 years, Key has opened doors in our communities. Let us open one for you.