Part Time Marketing Coordintor Rose Harper Law, LLC Allentown, PA Job Details Part-time $20 - $35 an hour 1 day ago Qualifications Social media advertising campaigns Marketing project management Website activity analysis Basic graphic design principles SEO campaigns Marketing company internal data Advertising sales Marketing strategy development Managing design projects Graphic design software Product management Data-driven problem-solving Managing projects Facebook Marketing analytics CRM system proficiency Professional art or design Lead generation campaigns Cross-functional team management Cross-functional communication Full Job Description Job Summary We are seeking a dynamic and motivated Part Time Marketing Coordinator to join our team! In this role, you will be the driving force behind executing innovative marketing strategies that elevate brand awareness and engagement across multiple channels. You'll collaborate closely with cross-functional teams to develop compelling content, manage digital campaigns, and analyze performance metrics—all while supporting our mission to connect with audiences in meaningful ways. This is an exciting opportunity for a creative professional eager to make a tangible impact in a fast-paced environment, all while enjoying flexible part-time hours. Responsibilities Develop and implement multichannel marketing campaigns that align with overall business objectives, including social media advertising campaigns, email marketing, print advertising, and digital marketing initiatives. Manage and optimize paid advertising efforts across platforms such as Facebook Advertising and Google AdWords to maximize reach and ROI. Create engaging content for websites, social media platforms, email newsletters, and other marketing channels, utilizing content marketing strategies to attract and retain audiences. Utilize SEO best practices and web analytics reporting tools like Google Analytics to monitor campaign performance, identify trends, and inform data-driven decision making. Implement and manage marketing automation tools and CRM systems to streamline campaign workflows, nurture leads, and improve demand generation marketing efforts. Collaborate with product management teams to develop compelling messaging that supports B2B marketing initiatives and demand generation goals. Oversee graphic design projects using Adobe Creative Suite to produce visually appealing marketing materials that resonate with target audiences. Lead small teams or coordinate with external agencies on advertising sales efforts and public relations activities. Conduct research on market trends, competitor activities, and customer preferences to inform strategic planning. Manage budgets for various campaigns ensuring efficient allocation of resources across all marketing efforts. Plan, Coordinate and execute in person an online events. Speech writing and presentations. Publicist efforts for outreach to news and other organizations for features. Develop weekly email newsletter campaign. Qualifications Proven experience in digital marketing, including managing social media marketing campaigns and social media advertising campaigns. Strong proficiency in SEO techniques, Google Analytics, Google AdWords, and marketing automation tools. Demonstrated ability to develop content marketing strategies that increase engagement and conversions. Experience managing marketing projects from inception through execution while coordinating cross-functional teams effectively. Proficiency in Adobe Creative Suite (Photoshop, Illustrator) for graphic design purposes. Knowledge of CRM systems for customer data management and email marketing platforms for campaign deployment. Excellent research skills combined with the ability to analyze web analytics reporting data for insights. Strong understanding of performance marketing tactics such as demand generation marketing and B2B marketing strategies. Exceptional communication skills with the ability to write compelling content tailored for diverse audiences. Ability to work independently in a fast-paced environment while managing multiple priorities efficiently. Evenings and Weekends as needed. Must be able to work at least 1 full saturday per month. Join us as a Part Time Marketing Coordinator if you're passionate about crafting innovative campaigns that inspire action! Bring your creativity, strategic thinking, and enthusiasm—help us shape impactful marketing experiences that connect brands with their communities!

Pay:

$20.00 - $35.00 per hour

Work Location:

In person